In the months since IBM closed its Netezza acquisition, the data warehouse appliance pioneer has been busy, if the announcements at this week’s Enzee are any indication. An enthusiastic crowd – 1000 strong – heard CEO Jim Baum deliver the news: new hardware, software and partnerships.The biggest news was The Appliance Formerly Known As Cruiser, now known as the Netezza High Capacity Appliance (HCA). A wag made up some t-shirts bearing the acronym TAFKAC and did quite well. IBM is aiming to push the size perception for Netezza higher. How high? Half a PB in a rack. You can scale it to 10PB.
Baum, keynoting to kick things off, was clearly jazzed to be bringing a new product to market so soon after the acquisition, with Arvind Krishna, GM of Information Management for IBM, there to provide his blessing – not without a sly question about why it wasn’t blue. Baum returned the jibe, noting that in the acquisition, Netezza had grown to over 400,000 employees.
Humor aside, IBM support was everywhere to be seen – I saw IBMers I knew everywhere, and on Day 2 Steve Mills, Senior Vice President and Group Executive – Software & Systems, kicked the day off – and took a humorous shot of his own at the swirly color panel on the front of the Netezza boxes. His style and attitude manifested the cultural embrace Mills described the next day in a Q&A at the end of his session…