In my first column tackling Cortera, a new upstart that provides supply risk content that competes against D&B, Equifax and others, I examined their potentially disruptive business model. Today, I’ll continue this analysis digging into how Cortera has thought about building the next generation of supply risk (and credit) content, leveraging a traditional third-party/bureau scoring model as well as community-based approaches to ranking the financial viability of suppliers, not to mention providing additional demographic information.
But first, I thought I’d share a rather humorous anecdote. Sherry Gordon, with whom I’ll be speaking at ISM next year on the topic of supply risk technologies and content, decided to give Cortera a try yesterday after my initial post. She suggested I search under some companies in the sector including Emptoris to see what came up …
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