For more than a decade, Phil Wainewright has been a trusted thought leader in cloud computing, as an analyst, blogger and consultant. He maintains a popular blog on software-as-a-service on ZDNet and serves as vice-president of EuroCloud, a pan-European business network promoting cloud services and applications. He is also CEO of strategic consulting group Procullux Ventures, where he advises top cloud vendors on messaging, positioning and go-to-market strategy. His forthcoming book, Frictionless Enterprise, describes how forward-looking enterprises are harnessing the cloud for business transformation, redefining best practice for successful organisations in the 21st century.
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6 responses to “Son of CRM: cloud sales, marketing and service in 2013”

  1. Brad Hodson

    Excellent analysis. I’m really excited for the future of CRM, there is some real innovation coming out from some of the smaller players that are starting to make waves.

    One other cloud CRM I think you should include is JobNimbus (http://www.jobnimbus.com). They have taken the CRM tool, destroyed the common structure, and have simplified it down to what normal users can use without heavy training.

    Complication is the biggest genetically-inherited disease this son of CRM got from its father and JobNimbus is one of those companies (along with Nimble and Insightly) that is really fighting back to immunize CRM.

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  3. MySalesDialer (CRM+)

    Excellent analysis!

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