Paul Greenberg
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Glass 4/5 Full: Life, Business and the Narcissism of Small Things
Last December I hit 62 years old. Being honest with myself (and since I’m writing this “out loud” – you), I have to say I wasn’t thrilled by that because it’s a physical age where your mortality continues to slap you in the face. My seminal “recognition year” was when I hit 60 in 2009, [...]
CRM Watchlist 2012 Winners – Customer Service Strikes Again
What we have so far:CRM Watchlist 2012 Pt 1A – The Big GunsCRM Watchlist 2012 1B – The Big Guns AgainCRM Watchlist 2012 – The Winners ListCRM Watchlist 2012 - Let the Reviews Roll: The Top of the TopCRM Watchlist 2012 Winners – The GeneralistsCR…
Blog Carnival: The ROI of Social Media is The CRV of Revenue Impact
This post is part of the Social ROI Blog Carnival at Think Customers: the 1to1 Media blog. Visit the blog carnival post “Calculating the ROI of Social Media” to check out the full lists of posts from numerous well-known social media thought leaders. ROI = Social Media CRV There have been an amazing number of [...]
CRM Watchlist 2012 Winners – The Marketing Mavens
Last year saw a major explosion of interest in marketing automation a.k.a. revenue performance management and social marketing in particular. What makes this interesting is that we also saw the first clumsy attempts from a strategic standpoint to alig…
CRM Watchlist 2012 Winners – The Generalists
Now we get into the hardscrabble stuff. The winners reviews in their sort of appropriate categories.
Today, we start with the generalists. These are the ones who provide more than just one of the pillars of CRM (sales, marketing, customer service) and, in two of the three cases, CRM itself is just one of their offerings in a larger enterprise suite.
CRM Watchlist 2012 – Let the Reviews Roll: The Top of the Top
Okay, we’ve done the Big 4 and the winners have been announced. Now we get into the heavy lifting.
I’m covering the first five – the top five winners this year for varying reasons. It ranges from the highest scorers to the Lifetime Impact Award winner, with the CRM Idol 2011 winners in between.
CRM Watchlist 2012 – The Winners List
I’m going to try something new. I’ve never done this before. Let me know if you think this is a good way to proceed. I’ve now published the two parts of The CRM Watchlist 2012 Winners that cover the Big 4 who pretty much are going to win the award even if they are not [...]
CRM Watchlist 2012 Winners 1B – The Big Guns Again
We covered salesforce.com and Microsoft in CRM Watchlist 2012 Winners Part 1A.Now we move on to SAP and Oracle. Hah. Lets roll.SAPSAP certainly deserves to be a winner in the CRM 2012 Watchlist. It has been in the past and probably w…
CRM Watchlist 2012 Winners Pt 1A – The Big Guns
This is it. The first of what will be seven or eight posts on the CRM Watchlist 2012 Winners. I have to say that is was the toughest year yet – because I was tougher on how they were picked and because the choices were incredibly difficult becau…
CRM 2012 Forecast–The Era of Customer Engagement Begins
I have to tell you up front – this is not strictly a forecast. There are elements of a forecast – a few likely trends for 2012 are embedded in the piece. But just so expectations are clear, this is more of an assessment of what I think is an important shift in Social CRM [...]
