Susan Scrupski
Founder and Executive Director of The Social Business Council, a community focused on exploring how social business is changing worldwide commerce. The Council is now a division of Dachis Group, a global consultancy and software firm specializing in social business headquartered in Austin, TX. Susan has been conducting research and chronicling trends on Enterprise 2.0 since 2006 on her ITSinsider blog. Prior to a focus on the social web, Susan was a leading industry observer, researcher, consultant, and writer on the IT services market throughout the 90s, including extensive coverage of leading Internet Professional Services providers.
CES show for the Enterprise launches with CITE – Be there!
Get Connected at CITE in San Francisco (March 4-7, 2012). The onslaught of new devices and ease of use for circumventing a large company’s boring IT environment, has been gaining traction in every corner of the knowledge worker universe. Finally, a new conference has cropped up to take a look at these issues (and opportunities) [...]
Black Ops for Black Friday
I’ve never done the Black Friday thing. Why would any human being subject themselves to that stress and, well, craziness? Friends of mine tell me they love it. They’re busy scoping out all the best deals, online and offline, well before the big day arrives. They’re like highly skilled commandos when they finally descend upon [...]
More Serendipitous Social Upside Vignettes
Continuing with my series on unexpected windfalls and other business benefits realized from socialworking, here are two more examples. I need to anonymize these to protect the member companies. One is a large retailer, the other is a large life sciences multi-national. Social Delivers the Goods (and more) We’ve all had that experience when we [...]
Attributes of a Socially Optimized Business
Once again, I had the great pleasure to work with my colleagues on an XPLANATiON with our Social Business Council members. We interviewed a core group of our members to identify the attributes that comprise the whole of the socially optimized business. I think you will agree, the results are fabulous. Where are you on [...]
The Sabermetrics of Social: A Weapon of Mass Disruption
Jonah Hill is not a sexy guy. He was perfectly cast, however, juxtaposed against Brad Pitt in this year’s academy award contender, Moneyball. If you’ve not read the book or seen the film, the plot premise centers on the true story of how an under-financed ball team, The Oakland As, leveraged the black art of [...]
Serendipity Happens… to Deliver Million$
As the world turns… social, expect to be surprised by the fruits of serendipity. When large workforces embrace working socially, or as I love to call it – in “socialworking” mode, they discover new ways of solving problems and creating opportunities. Insights are revealed in the fluid web of connections and sharing. We’ve seen a [...]
I, For One, Welcome our New Social Data Overlords
Historically, the trouble I’ve always had with social media was the precision deficit surrounding the interpretation of its influence. It always seemed to me that if you could get, say, Chris Brogan to talk about anything, you were successful with social media. Okay, maybe that’s an exaggeration, and social media has really never been my [...]
Zen and the Art of Enterprise Maintenance
Surreptitiously, while I was inspired to write this post, I heard Garrison Keillor on NPR’s Writer’s Almanac do a short birthday piece on Robert Persig, author of “Zen and the Art of Motorcycle Maintenance.” For other Hippie 2.0′s out there, “Zen” occupies essential shelf space on the permanent library. (GenY’rs: read it.) Persig, a philosopher [...]
A Social Baptism for the Enterprise. Hallelujah and Amen.
About this time last month, I was undergoing a crisis of faith. Faith in what brought me to this space: the promise of what the next generation web could be and could do to change business as we know it, as well as society at large. My faith was shaken by a few ripples [...]
SMC Austin Chapter hosts a conversation on Social Business
SMC Austin is held at the original Austin City Limits studio. Gorgeous venue. Be there: Register today. Just when you think you have all the answers, something crops up that challenges your beliefs on how Social Business works and will work in the future. Whether it’s new platforms/tools, new regulation, organizational changes, even world events [...]
