Trends & Concepts
By Phil Fersht on May 27, 2014
Our industry has started to lose the plot with the amount of buzz terms spewing around
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By Brian Sommer on May 27, 2014
There’s a real skills crisis in IT — and it’s not a quantity issue. The new IT is not what the old IT was designed to do. For some, the new IT will create opportunities; for others, soul-searching and less relevance.
By Paul Greenberg on May 19, 2014
More insights into the customer-facing market, including a look at specialization, verticals, interesting companies, current projects and a couple of rants.
By Dion Hinchcliffe on May 15, 2014
The management concepts that have evolved as social media has transformed global communication are now resulting in meaningful changes in the enterprise.
By Bob Warfield on May 14, 2014
Can Enterprises learn to talk WITH Customers rather than AT them? I read with interest Paul Greenberg’s, “Random Thoughts on CRM.” They don’t call Paul the “Godfather of CRM” for nothing, and this post got some old neural circuits firing again just like it was yesterday. The gist of the article was about how a […]
By Paul Greenberg on May 13, 2014
Here are some thoughts on how I see the CRM market moving and various tech companies and projects that I think you’ll find to your liking.
By Susan Scrupski on May 1, 2014
My friends and colleagues at Change Agents Worldwide are kicking off a “blog carousel” to address all these reasons why organizations can’t change. This list was carefully compiled by a Product Engineer of the Milwaukee Gear Company in 1959. These objections still live on today in memos, meetings, analysis decks, and teleconference calls over a half-century […]
By James Governor on April 29, 2014
Pulse 2014 was a couple of months ago now, but given that I am on a plane to the next big IBM conference of the year, Impact 2014, I figured a quick write up of the last one would make a good preview for this one. IBM is currently undertaking a major overhaul of its […]
By Dion Hinchcliffe on April 28, 2014
Over the last year or so, a fascinating bow wave of interest has been converging on a growing cadre of companies who appear to be doing something quite novel and seemingly new. Specifically, these organizations have apparently thrown off many of the traditional structures and processes of corporate management. Interestingly, all of these organizations are […]
By Denis Pombriant on April 23, 2014
If you aren’t sold on marketing automation yet, there’s another reason to consider it before you end up down two touchdowns with three minutes to play. We usually think of marketing in its traditional role of new customer outreach, which is good but no longer enough. Depending on a business, as much as 80 percent […]