Rules
A flow requires a framework. Electricity flows through lines directed by switches. No framework, then no boiled egg for breakfast. Work in large organisations flows through the organisational structure directed by rules. “If this then do that” is the switch….
Customer Service Segmentation in a Social World
Esteban Kolsky writes a great account of Paul Greenberg’s keynote for CRMe09. By all means, give it a read to get a sense. Paul has always done a fabulous job of boiling down what’s really important whenever he writes or talks about CRM.
The part that caught my attention was the discussion of segmentation. It was [...]
The end of aggregation?
The last 8 (or 800 arguably) years of media consumption for me have been marked by aggregation. In 2001, before RSS was in any sort of wide use, I had built an aggregator called Blocktrack.com. Because of the unstructured nature of the data (individual web pages), I had to create a learning algorithm that would, [...]