Savvy From The Beginning: Application of SocMed Starts Young – Yes It Does
Metaphors and stories are powerful things – far better than numbers at showing how powerful human interactions can be and how much they impact the world at large – or sometimes in the small. When it…
The award winning, edgiest CRM blog on the planet…
Oracle Layoffs and On-premise Software Margins
It is being reported online that Oracle has started a significant RIF (reduction in force) process in their consulting division. ZDnet’s Irregular Enterprise has a post about it today that brings up some good points. As a former Oracle consultant I wanted to weigh in as I think this is a worthwile subject to understand [...]
CRM Association-Netherlands Rocks Het Huis!
I’m in love with Amsterdam….no wait, I love it but I’m not in love….no, hold on, I like it a lot, but I’m not in love, nor do I love it.
The Theory….
Interestingly enough (to me at least and who else am I really writing this for anyway?), while this may seem to be nothing more [...]
Resistance to change: The real Enterprise 2.0 barrier
Large organizations continue to embrace Enterprise 2.0 as a viable addition to their business process toolbox, however resistance to change remains a challenge.
Should You Ever Bypass an RFP Process?
Over on The Strategic Sourcerer, there’s a useful post that examines when it might make sense to bypass an RFP to better engage a list of potential suppliers or bidders for a project. But is there ever a place for breaking with the routine RFP part o…
Your Customers STILL Don’t Care About Your Social Media Strategy – But They Do Love a Bargain
I noted a Facebook post and Tweet from my friend Paul Gillin earlier today with interest. To quote:
"Razorfish study says screw engagement; ppl want discounts from brands on SM.http://bit.ly/12eIAy. IMO, this question hard to study"
In turn, I posted on his Wall:
"I’m not the least bit surprised. Looks like they did a pretty thorough survey"
"Brand [...]
Your Customers STILL Don’t Care About Your Social Media Strategy – But They Do Love a Bargain is a post from: The SiliconANGLE
Microsoft plays Dodge-ball, loses badly
No longer content merely to drift into irrelevance, Microsoft is now actively trying to sabotage itself—and nary a tear will be shed. Now, go follow @dondodge.
Marketing Spend — The Straight Dope From the Spending Culprits (Part 3)
In Parts 1 and 2 of this series, I looked at a number of observations from a recent Advertising Age article examining how the marketing and agency world is looking at procurement’s involvement in marketing spend with equal degrees of fear, cynicism a…
Don Dodge Dumps Microsoft After Microsoft Dumps Don
It’s less than two weeks ago that Microsoft let Don Dodge go, along with 5,000 other employees. He parted gracefully, then soon posted: Getting dumped by Microsoft was a life changing event…for the better. The future is very bright. The opportunities are amazing. Don probably set a World Record in the speed of getting a [...]
Dont take a Coke can into Pepsi HQ
By Vinnie Mirchandani on November 16, 2009
I wrote earlier “if you are Steve Ballmer’s (Microsoft) kids you dare not use Google or try an iPod. I imagine his salesfolks dare not use salesforce.com…” Zoli writes about Don Dodge moving from Microsoft to Google: Thanks Microsoft Outlook,…
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