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IBM Software Analyst Summit Trip Report – IBM Connect 2010

IBM Software Analyst Summit Trip Report – IBM Connect 2010

By Michael Coté on December 4, 2010

Earlier this week, I was at the annual IBM Software Group industry analyst event. It was more emphasis of the move towards solutions-based selling rather than a focus on technologies.

Posted in Business | Tagged conferences, enterprise software, ibm | Leave a response

And NowWe Break for A Commercial

And NowWe Break for A Commercial

By Paul Greenberg on December 4, 2010

Every now and then, I am dazzled by either the concept and messaging behind a commercial or the production values of a commercial. Here are two that do that for me. Johnnie Walker – Production Values Mastered To Drive the Message Johnnie Walker–A Brilliant Production The reason that this appeals to me so much? Think [...]

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