OnCompare: Finally a Service to Help Pick Other Web-based Services (Yes, Yelp +++)
It’s rare I get excited by a new service, but OnCompare has great promise, and if my own experience trying / discarding services is any indication, it serves a real need. Mashable calls is Yelp For Software, not without reason, in fact half a year ago it was just a cry out for help by [...]
IBM Hefts Onset of Social Business
With its Notes pedigree, IBM’s Lotus family of products dates back to the very beginnings of enterprise collaboration software. Its presence in the collaboration market is still substantial, so it was probably only a matter of time before IBM started leavening its Lotus marketing with talk of social business, the happening new name for what [...]
2011 Prediction: Embedded Analytics Become Mainstream in Certain Procurement Application Areas
I’ve been slow to make a set of predictions for 2011, but I’ll continue to trickle them out in the coming weeks. One prediction I’ve been thinking quite a bit about — which is already becoming reality in contingent procurement vi…
Twitter Drafting – Marketing in the Tweetstream
Racing fans - cars or bicycles – are familiar with the concept of drafting – travelling close behind another vehicle to reduce wind resistance. The concept is sometimes applied to marketing by savvy practitioners who use the spend of others to multiply their own impact in public consciousness. In recent months, I’ve noticed a growing use of twitter [...]
Revving up Revenue
The long recession and the rise of social CRM were not simply co-incidental. I believe they happened together. That’s not to say that social CRM happened for some cosmic reason, I neither subscribe to the belief that all things happen for a reason nor do I believe I am qualified to hold forth beyond what [...]
IBMs Social Business in a world of Grand Challenges
I spent a little over a day at IBM”s Lotusphere event in Orlando this week and the most interesting session for me was a one-on-one with Doug Heintzman, Director of Lotus Strategy. He painted several “what if” scenarios. Imagine if Toyota had…
