SAP HANA – the strategic context
This is part one of a three part series on SAP HANA. Many years ago, SAP’s founders had the dream of implementing accounting and finances in real-time. They believed this could revolutionize business, making it possible for enterprises to have a clear picture of their financial positions at all time, enabling companies to make better [...]
Satisfying customers’ needs profitably: can marketing BPO revive marketeers?
CMOs have it tough today, whichever geography or market you look at. They’re stretching dollars for myriad activities in a function that’s undergoing major change. HfS Research’s Reetika Joshi discusses her new report “Marketing BPO Services: Solving the CMO’s Dilemma”
Influence and Business
Last week I was on a vendor briefing call (social media monitoring and response) and the subject of influence and it’s use by business came up in the discussion. It started me thinking again about influence and how (or if)…
Flash: Misunderstood by Adobe, Apple, the Haters, and the Press
Seldom have I seen a technology so widely adopted yet so poorly understood, so polarized between haters and fanboys, and so indifferently managed by its owners. It may have many other problems, but Flash’s worst problem is how widely it is misunderstood by key parties. Flash is Misunderstood by Adobe Adobe misunderstands not just Flash, [...]
Boxing with the Cloud
Providing cloud-based storage seems so commodity-like, and so hard to defend as a unique differentiator, that it would seem that Box.net, despite the dynamic vigor of the company and its CEO, Aaron Levie, couldn’t really make a go of it in the market. After all, some very very big companies, like Microsoft, Google, and Amazon, [...]