Cost Management Failures: 10 Reasons SMBs Stink at Procurement
Last week, we began a blog series exploring the state of procurement in the small and middle market sectors. See 2013: The Year of Source-To-Pay Adoption for SMB Procurement and 3 Essential Procurement Services For Small and Middle Market Businesses. As we continue our analysis of SMB procurement practices, it makes sense to do a [...]
Sales Productivity Kickoff
We are at it again and why not? It’s the start of another year and people are doing predictable things like having kickoffs of all sorts of things. I just launched a new website and several new initiatives in research and thought leadership so I am no exception. I am drinking the Kool-Aide, eating my [...]
Advocacy: The New Currency of Marketing
Who do we ultimately turn to when we need to make important decisions in our lives? That’s the fundamental question at the heart of so much today when it comes to media, influence, and ultimately, marketing. What’s more, the reliable sources of trust today are currently on the move. We are in an era where [...]
On Graph Search: Rejoice, Yelp! #graphsearch
Facebook announced Graph Search yesterday. From Meghan Kelly at VentureBeat: When you start typing your questions, Facebook will suggest search queries and clean up your question. You might ask, “Which of my friends like The White House?” and it will simplify and suggest “My friends who like The White House.” The search could be most useful [...]