It’s Time To Consolidate Social Business Platforms
Greater Adoption In Social Business Signifies A Move To Consolidate Platforms Constellation’s buy-side clients tend to fit in the market leader or fast follower categories when it comes to organizational personas of disruptive technology adoption. Since 2010, respondents have progressed through the DEEPR framework and the latest results from 2012 indicate that most survey respondents [...]
That Sound You’re Not Hearing in Your Business Could Be Fatal.
“Fools,” said I, “You do not know. Silence like a cancer grows.” Simon and Garfunkel If we’ve learned anything over these past six, going on seven years of covering the internal social collaboration sector, it’s that the social web has become a catalyst for intellectual curiosity. Tribes are forming everywhere with the growing popularity of niche sub-groups [...]
Monday’s Musings: Understand The Four Personas Of Disruptive Tech Adoption
Pace of Innovation Exceeds Ability To Consume Rapid innovation, flexible deployment options, and easy consumption models create favorable conditions for the proliferation of disruptive technology. In fact, convergence in the five pillars of enterprise disruption (i.e. social, mobile, cloud, big data, and unified communications), has led to new innovations and opportunities to apply disruptive technologies [...]
Two Surprising Statistics on Social Business Progress in the Enterprise
Over the summer, we conducted a short survey among the Social Business Council members to gauge where large enterprises are regarding their progress introducing social to the enterprise. The request was made by a Council member who was looking for some hard benchmarking data he could share with his team. We wanted to answer the [...]
Dealing With The Real Problem In Social Business Adoption – The People!
Social Business Adoption Dependent On Employee Adoption Social business is more than a technology decision. Many eager early adopters face challenges in adoption past the initial core team. As we move from eager early adopters to ubiquitous usage, an examination of some organizations who have failed at internal social business reveals a five common barriers [...]
Monday’s Musing: Avoiding Social Media Fatigue Through Engagement
Social Media Moves From Ubiquitous Usage To Relevant Rationalization Have we hit a social media plateau? In recent client conversations on usage of social media, the trendsetters appear to be “socialed out”. Most early adopters seem to be overwhelmed with their personal (Facebook, Google+), corporate (Yammer, Jive, Chatter, SharePoint), and professional (LinkedIn) social networks. In [...]
Serendipity Happens… to Deliver Million$
As the world turns… social, expect to be surprised by the fruits of serendipity. When large workforces embrace working socially, or as I love to call it – in “socialworking” mode, they discover new ways of solving problems and creating opportunities. Insights are revealed in the fluid web of connections and sharing. We’ve seen a [...]
The Path to Co-Creating a Social Business: The Early Adoption Phase
The figures vary but in the last several years a major change has begun in organizations around the world. Sometimes the efforts are small and unsanctioned, sometimes they are big and bold, but increasingly businesses are employing social media strategically to engage deeply with both their workers and customers. We see this all the time [...]
SMC Austin Chapter hosts a conversation on Social Business
SMC Austin is held at the original Austin City Limits studio. Gorgeous venue. Be there: Register today. Just when you think you have all the answers, something crops up that challenges your beliefs on how Social Business works and will work in the future. Whether it’s new platforms/tools, new regulation, organizational changes, even world events [...]
Social Business Maturity
Companies are adopting social technologies across a broad range of enterprise activities from new ways for employees and partners to collaborate to more effective methods to engage customers and prospects. In a recent IDC social business survey we found that 41% of the respondent companies had some type of social project underway. Companies that are [...]
