Gartner Predicts CRM Will Be A $36B Market By 2017
The latest enterprise software forecast from Gartner shows Customer Relationship Management (CRM) increasing to a $36.5B worldwide market by 2017, a significant increase from the $20.6B forecasted in Q1 of this year. CRM also leads all enterprise software categories in projected growth, showing a 15.1% CAGR from 2012 to 2017, also revised up from 9.7% [...]
Marketing Automation’s Missing Link: Getting Higher Conversions Using Customer Intelligence
What’s missing from marketing automation systems today are insights into who customers really are, beyond their demographics and one-dimensional profiles in CRM systems. With more sales forces choosing to virtually connect with prospects through the majority of a sales cycle, understanding who a prospect is beyond their title or role is crucial. Generating leads is [...]
Five Ways CIOs Can Prepare For The Cloud: Lessons Learned From ServiceNow
ServiceNow(NYSE:NOW) is a global leader in providing cloud-based services used by enterprises to streamline and automate their IT operations. They’re known for their expertise in IT Service Management (ITSM), speed of development cycles, and commitment to open source including MongoDB and NoSQL. ServiceNow also has one of the most enthusiastic, rapidly growing and loyal customer [...]
How Cloud Integration Is Defining The Future of CRM
The future of customer relationships depends more on context than transactions. And this trend is accelerating, driven by the integration of social media into CRM, rapid gains in usability of CRM and integration applications, and the global growth of the API economy. Gaining a clear, contextually-based view of customers isn’t easy. Fine-tuning system integration to [...]
Amazon Web Services Leading Cloud Infrastructure as a Service App Development
Evangelizing development on any cloud computing or enterprise platform is challenging, costly and takes a unique skill set that can educate, persuade, sell and serve developers at the same time. The companies who excel at this exude technical prowess and as a result earn and keep trust. For Cloud Infrastructure as a Service (IaaS) [...]
2013 ERP Market Share Update: SAP Solidifies Market Leadership
During 2012 the worldwide Enterprise Resource Planning (ERP) market experienced sluggish growth of just 2.2%, yet Software-as-a-Service (SaaS), financial management and Human Capital Management (HCM) applications showed potential for breakout growth. Through the challenging times of the previous year however, SAP still retained worldwide market share leadership. These and other insights were recently published in [...]
10 Ways Cloud Computing Is Revolutionizing Manufacturing
The best manufacturers I’ve visited this year all share a common attribute: they are obsessed with making themselves as easy as possible to work with from a supply chain, distribution and services standpoint. Many are evaluating cloud-based manufacturing applications including Enterprise Resource Planning (ERP) and several have adopted cloud-based applications across their companies. With so much interest, [...]
Oracle And Symantec Advance On 2013 Barron’s 500 List Of Strongest Companies
Every year Barron’s and HOLT, a unit of Credit Suisse collaborate to create a ranking of the 500 largest publically-traded companies who are headquartered in the U.S. and Canada. This year’s list was published yesterday and is available to Barron’s subscribers at the link Barron’s 500 list. If you don’t have a subscription try Googling [...]
Why Cloud Computing is Accelerating in the Enterprise
Translating time into dollars matters far more to many CEOs I’ve spoken with versus what platform their applications are running on. What matters most is getting all they can out of every hour their business is operating. They are all focused on getting beyond the constraints that held their growth back in the past – [...]
Microsoft and Salesforce are over 60% of all Gartner CRM Inquiries
Every year Gartner receives an average 100,000 inquiries from their valued end-user clients on a wide variety of IT topics. Their most recently released series of statistics is included in Inquiry Analytics Statistics: Topic and Vendor Mind Share for Software, 4Q12 published March 13th of this year. Ten geographic regions and eight industries are also tracked, [...]
