10 Ways Cloud Computing Is Revolutionizing Manufacturing
The best manufacturers I’ve visited this year all share a common attribute: they are obsessed with making themselves as easy as possible to work with from a supply chain, distribution and services standpoint. Many are evaluating cloud-based manufacturing applications including Enterprise Resource Planning (ERP) and several have adopted cloud-based applications across their companies. With so much interest, [...]
Monday’s Musings: The Controversy Surrounding Gartner’s CRM Market Share Analysis
The Gartner Market Share Analysis:CRM Software Report Raises Questions On Accuracy of Market Sizing Reports The recent Gartner report “Market Share Analysis: Customer Relationship Management Software, Worldwide, 2012” has generated some controversy among the enterprise software set. The report and other reports such as these, are often used for bragging rights by vendors and for [...]
2013 CRM Market Share Update: 40% Of CRM Systems Sold Are SaaS-Based
Last year, four out of every ten CRM systems sold were SaaS-based, and the trend is accelerating. In the recent Gartner report Market Share Analysis: Customer Relationship Management Software, Worldwide, 2012 published April 18, 2013 the authors provide insights into why the worldwide CRM market experienced 12% growth in 2012, three times the average of [...]
Microsoft and Salesforce are over 60% of all Gartner CRM Inquiries
Every year Gartner receives an average 100,000 inquiries from their valued end-user clients on a wide variety of IT topics. Their most recently released series of statistics is included in Inquiry Analytics Statistics: Topic and Vendor Mind Share for Software, 4Q12 published March 13th of this year. Ten geographic regions and eight industries are also tracked, [...]
Personas Are The Future of Enterprise Apps: Lessons Learned From Scribe Software
In any technology-centric company, product managers, engineers and developers who have their finger on the pulse of customers have the highest credibility and respect. Over time they also have the most success in their careers. This happens because their innate understanding of the customer is the most valuable currency there is to a development team. [...]
21 Most Admired Companies Making IT A Competitive Advantage
All enterprises, regardless of what they produce or the services they deliver, are really information businesses. The accuracy, speed and precision of IT systems means the difference between winning or losing customers, keeping supply chains profitable, and solidly translating new concepts into revenue-producing products and services. The world’s best-run services businesses have customer-driven IT as [...]
Getting A Head Start On Five Factors Reshaping E-Commerce
The best e-commerce websites have an innate ability to quickly define customer expectations then exceed them by delivering excellent experiences. In the highest-performing e-commerce businesses mobile, social, globalization, cloud and legacy order management systems are all galvanized around that common goal: delight the customer and earn their trust. After reading Gartner’s report Market Insight: Three [...]
Event Report: Microsoft Dynamics Convegence 2013 (#conv13)
Customer Success, Acquisition, And New Features Drive Day 1 Headlines Almost 12,000 Microsoft faithful converged in New Orleans for the flagship Dynamics event. Wayne Morris (@WayneMorrisOz), CVP kicked off the event reiterating the theme of “A World Ahead”. Meanwhile, Kirill Tatarinov (@KirillTatarinov), President of Microsoft Business Solutions Division, led the session with a series of [...]
Why Cloud Computing Is Slowly Winning The Trust War
Seeing skeptical CIOs agree to cloud-based pilots of Customer Relationship Management (CRM), Enterprise Resource Planning (ERP) and other applications is evidence of how cloud computing is slowly winning the trust war. Further evidence can be seen from how skeptical many of these CIOs initially were, and how successful pilots led to their gradual trust. This [...]
Trends: Seven Priorities In The Shift From CMO to Chief Digital Officer
Shift From CMO to CDO Is In Progress Today’s marketing strategies increasingly depend more on digital and on data than in the past. With more data, marketers can measure against a new set of metrics that matter including: calculating return on promotional investment (ROPI), performing multivariable testing (beyond A/b) driving conversion rates and optimizing efforts, [...]
