Dreamforce 2011: Salesforce & the Social Enterprise Will Be Here All Week (Part 3)
The “Other” Technology Stuff Chatter was the centerpiece of the social enterprise that salesforce.com announced but still only part of the technological foundation. Several other pieces need to be brought out here before we rev up the engines and fly briefly into the CRM pillars of salesforce and some of my concerns in the midst [...]
Dreamforce 2011: Salesforce & the Social Enterprise Will Be Here All Week (Part 2)
The Keynote…. and The Mythos In Part 1 I covered the overarching principles that drive salesforce – the vision that this all – meaning the current drive for the social enterprise – and the thinking that created it. I also covered the value of the environment of a Dreamforce in the consideration of the future [...]
Dreamforce 2011: Salesforce & the Social Enterprise Will Be Here All Week (Part 1)
Every time I write about Salesforce, I feel compelled to tell the same story as my opening. So I’m gonna again, because I genuinely think that its vital to understand where they are coming from with everything they do. I know this is about 2+ weeks after Dreamforce and this is in three parts but….. [...]
Salesforce.com: Understanding the ‘social enterprise’, part 1
Approximately 45,000 people registered for salesforce.com’s Dreamforce conference, held in San Francisco two weeks ago, making it the largest enterprise software conference in the world. The event’s size draws attention to the growing importance of cloud computing and highlights Salesforce as an important participant in the enterprise software ecosystem. The focus of Dreamforce 2011 was [...]
Some Economic Consequences of Dreamforce
It’s worthwhile to consider the economic consequences of Dreamforce — the products announced as well as the cultural issues it raised. Now, I am not an economist and I encourage you to think about that and maybe not read this if that matters. Many people might look at the news coming out of San Francisco [...]
Converging on the Social Enterprise
I was in San Francisco last week for Dreamforce, the yearly confab for Salesforce that has had a major focus on social business the last couple of years. There’s little doubt that Marc Benioff clearly sees the very near future of business, and it’s something he calls the social enterprise. While you can read my [...]
The End of Constraints – Why Business Apps Must Be Rethought
I had a nice conversation with Donald Fischer at Typesafe at DreamForce 2011, the annual Salesforce.com event. Donald’s the CEO of a firm whose software takes advantage of the multi-core capabilities of modern computers. While his solution is a hit with academics and Java developers, it really presages a number of changes that will likely [...]
Does Social Add Complexity or Replace It?
Listening last week to salesforce CEO Marc Benioff’s keynote address at DreamForce 2011, I started to see social and enterprise apps come together in a more meaningful integration than I had seen before. Suffice it to say that a lot of enterprise software analsysts have been very cool to the idea of the social enterprise. This is unfortunate because it [...]
Dreamforce 2011: Salesforce Forces its Way Onto The Top Table, Gets Big to Win Ugly
“Apps companies get acquired, and platform companies get acquired. To be a strategic supplier, with off the shelf solutions, and custom apps, you need to offer both.” So said Byron Sebastian, general manager at Heroku and Salesforce.com SVP of Platform at Dreamforce last week. Many of my peers have already posted about the event, so [...]
Salesforce.com Dreamforce 2011: Some insights from The Greatest (Cloud Computing) Show on Earth!
Ringling Brothers bills itself as “The Greatest Show on Earth,” but Salesforce.com’s Dreamforce 2011 could easily claim the title of “The Greatest Cloud Computing Show on Earth.” With over 40,000 attendees, dozens of exhibitors, great concerts and parties, and presentations galore, the event was an unqualified success for Salesforce.com, but it also heralded a real [...]
