Facebook IPO Lessons
Like most people, I had the opportunity to review Facebook’s IPO filing yesterday and admit that, like Apple’s recent earnings announcement, this is pretty damn impressive. Here are a couple of lessons worth reinforcing: 1) People’s view of what is normal and acceptable in emergent online activities is constantly evolving. What Facebook deserves a lot [...]
The Facebook IPO
So Facebook is about to do the expected. It filed for an IPO yesterday and the clock is now ticking on what will be one of the largest offerings in history. I don’t know how things will compare but Ford’s IPO in the 1950’s and UPS’s offering a few years ago might be bigger pound [...]
Is Social Marketing Replacing Content Marketing – or Enhancing It?
Interesting post by David Strom on ReadWriteWeb this past weekend – Blogging Declines Across the Inc. 500. As stated in the UMass Dartmouth study behind the headline: Fifty percent of the 2010 Inc. 500 had a corporate blog, up from 45% in 2009 and 39% in 2008. In this new 2011 study, the use of [...]
Seven Basic Privacy Rights Users Should Demand For Social Business
Public Outrage Grows Over Lax Privacy Polices At Popular Social Networking Sites Recent actions by social networking leaders in the market place have brought new attention to a user’s privacy rights. Despite the fact that these sites provide a freemium service to users, abuse and arrogance of a user’s privacy rights combined with user ignorance [...]
Facebook hires Google’s former Green Energy Czar Bill Weihl, and increases its commitment to renewables
Google has had an impressive record in renewable energy. They invested over $850m dollars in renewable energy projects to do with geothermal, solar and wind energy. They entered into 20 year power purchase agreements with wind farm producers guaranteeing to buy their energy at an agreed price for twenty years giving the wind farms an [...]
Google says Google+ is not a social network to compete with Facebook
While many people are under the impression that Google+ is just another social network that will compete with Facebook, apparently they are wrong. According to Nikesh Arora, Chief Business Officer at Google, Google+ wants to allow social elements to be brought into all of the products and services that are offered by Google. Google+ is [...]
Salesforce & the Social Marketing Cloud: Round 1 Goes to…
Don’t get me wrong. I love Radian6. I truly do. Now that it it is an extended platform with its incorporation of the superbly conceived and executed “Insights” addition (kudos to Ryan Strynatka), it is easily the social media platform to beat (not the community platform). There is no better and, to my mind, this [...]
Marketing your Marketing
Chalk this up to another example of why Marketing STILL doesn’t get social. Social Times reports that the way to get more “Likes” on Facebook is to offer coupons to satiate the what’s-in-it-for-me hunger of an increasingly discriminating social networker. This might well be that moment in social media marketing history when we look back and say – “what [...]
HP joins ranks of microserver providers with Redstone
The machine in the photo above is HP’s newly announced Redstone server development platform. Capable of fitting 288 servers into a 4U rack enclosure, it packs a lot of punch into a small space. The servers are System on a Chip based on Calxeda ARM processors but according to HP, future versions will include “Intel® [...]
The Disruptive Shifts: Calling Out Social Business Amongst Mobile, Cloud, Consumerization, and Big Data
There’s a sense of profound change in the air in the large companies I speak to these days. The rapidly changing consumer technology world, along with a huge helping hand from the Web, is fundamentally changing how business gets done.
Most of us have either witnessed this or have read it the press. We [...]
