Salesforce Launched Communities Today
(Event note: the traditional Salesforce marketing cycle is to announce a new model/slogan/message at a Dreamforce event, then take the next 1-2 yeas to strengthen the delivery of that message, refining it along the way in Cloudforce or Tour events like this one. This is what happened with the social enterprise, and what is happening [...]
nCino — Loan Origination on Salesforce Platform, Gets the Records Right
This post is part of an occasional series on the AppExchange as Salesforce.com celebrates the seventh anniversary of its launch. The series will focus on some of the most interesting AppExchange applications of the last year. The arc of nCino’s brief existence provides a good description of the power of application development on the Force.com [...]
Applications that are Social
I’m spending the week at Salesforce’s Dreamforce conference (more on that in a post coming shortly) and at the partner keynote on Tuesday I watched a product demo that got me thinking about this concept that I wrote about a…
PaaS Ecosystems & ERP: The Next (and Hugely Important) Frontier
ERP software and Platform-as-a-Service (PaaS) are on a collision course. Who’s ecosystem will reign supreme?
Rypple Scores One for the Force.com Platform
Because studentforce is 100% declarative any changes to the force.com platform are changes to studentforce. Got an email from Ed Schlesinger CEO of Studentforce.com, a Force.com application for the higher education market. Ed’s a big believer in the platform and his email reminded me of why the platform is so important. I quote it here complete. “So, [...]
Some Economic Consequences of Dreamforce
It’s worthwhile to consider the economic consequences of Dreamforce — the products announced as well as the cultural issues it raised. Now, I am not an economist and I encourage you to think about that and maybe not read this if that matters. Many people might look at the news coming out of San Francisco [...]
More on Salesforce and Radian6
All the chatter about the Salesforce acquisition of Radian6 is quite interesting. A couple of postings from people I respect make good points. First Joe Payne, CEO of Eloqua: “Conspicuously absent from Salesforce’s network of role-specific “Clouds” is one that centers on the marketing function. Is the Radian6 acquisition the beginning of a Salesforce Marketing [...]
Dreamforce 2010
Salesforce.com’s Dreamforce conference opened last Tuesday morning to the driving beat of WILL.I.AM and the showmanship of its flamboyant CEO Marc Benioff. Dreamforce is always a lively event but this year the energy level was over the top and only overshadowed a little by Benioff’s much discussed rainbow socks. I suppose you have to accept [...]
Anticipating Dreamforce
Dreamforce, Salesforce.com’s annual user meeting and thought leadership confab, is two weeks away and the anticipation for this event is palpable. In a tough economy people are looking for the company to do some magic and lift our spirits. The company did a smart thing by turning on its new collaboration product, Chatter, for any [...]
Bringing Social Tools Into Sales
I’m at Salesforce.com’s Cloudforce event in London today, where there’s a lot of talk about Chatter, the vendor’s social collaboration platform. There are several announcements coinciding with the event, in particular Chatter Mobile, which takes Chatter out onto iPhone, iPad,…
