So if the rockstars have gone, what’s left in the analyst industry?
As we revealed last week, most of the big analyst personalities have seemingly fled the analyst industry… many for the riches on offer from their vendor clients, clearly seeing more ROI from employing them, as opposed to purchasing their firm’s services. However, this hasn’t prevented the remaining legacy purveyors of analyst services from making a living. So [...]
How to write great/awful tech press releases: Satire
If you’re running a startup and wondering how those PR people do their magic, read on. (If you work for these firms, click away now.) I checked in with my colleagues over at Blithering Media (my sub rosa PR firm). They shared their best/worst practices with me. Here goes: So, suppose you’ve got a new [...]
Blueprint to Re-Cycle the much Hyped MagiK Kvadrant
Fellow Enterprise Irregular and HfS Research Founder Phil Fersht introduced their new Blueprint with an appropriate title: Step aside Magic Quadrant, hello Blueprint. I think such a milestone warrants a historical overview of Gartner’s Magic Quadrant, Hype Cycle, Magic Cycle, Magic Hype, Hyped Magik… or any other variation you prefer. And since it’s just a few [...]
Why HfS cancelled its 2013 predictions
For all of you waiting on tenterhooks for our 2013 predictions, I am afraid we have some bad news: today, we took the unprecedented step of canceling them. But why?
Benioff’s 2013 (NOT 2012) DreamForce Day 1 & 2 Keynote
Marc Benioff is a great showman, salesman and speaker. His annual show, Salesforce.com’s DreamForce, has become the show to attend for application software buyers globally. Last week’s event was a high-energy affair chock full of product announcements, glowing customer testimonials and more. Marc’s keynote often sets the standard for what other vendors’ user conferences should aspire [...]
Software Smack Talk Playbook
(Satire) I was speaking with my buds at the amazing tech PR firm, Blithering Media. The subject of trash talk came up. We hear it all the time. I mean what’s a press conference or analyst briefing without a couple of really polished digs? I suspect some firms outsource the creation of these pearls to [...]
Oracle Acquires Taleo (Resistance is Futile)
As they say, a picture is worth a thousand words. Well, I am not sure, but this is what happens when I don’t have time to write:-) If you are in Enterprise Software, you know what’s coming at you … resistance is futile. Now, for the real news on Oracle’s acquisition of Taleo, I refer [...]
(Humor) The Rosetta Stone of IT Industry Analysts
(Humor) Ever wonder what sort of people are industry analysts? Brian breaks down the different kinds of analysts as a favor to the numerous vendors worldwide who must endure their questions and quirks.
Monkey Business @ HP
Bloomberg reports the HP Board is considering replacing CEO Leo Apotheker after less then a year tenure… poor Leo, after this and his previous gig as SAP CEO where he lasted 10 months, he might as well specialize on 10-month “turnaround” gigs.
But it would be naive to think Leo could have initiated …
