Infor: We didnt start the fire
This offer from Infor to earn referral fees for anonymously introducing them to potential customers has many industry analysts and influencers agape. It offends their sense of independence and the “anonymous” part goes against their desire for more transparency in technology markets. In some ways, it is an astute move by Infor. The reality is [...]
It’s That Time of the Year: Top Lists. (No, Not Zuckerberg)
Ok, so The Zuck is Man of the Year, and Julian Assange, while snubbed by Time Magazine, takes refuge in a mansion surrounded by a 600-acre park. But Time is not the only one going through lists… it’s That Time of the Year, and professional organizations vote on their Top Lists. I’m really proud to [...]
Buying Influence
Read this and found it really provocative. Despite this data, many marketers are on a seemingly relentless quest to beef up their own social network profiles and reach users with lots of friends and followers. In the Vocus-Solis study, 57% of respondents said they’d be willing to pay for an influencer to help them “drive [...]
Oracle’s Influencer Relations: Mom Are We There Yet?
A fellow Enterprise Irregular posed this question to the EI’s relative to the maturity of the industry and the acceptance of bloggers @ Oracle Open World:Especially after the Workday session where 20 of us from small and large firms all…
Two steps forward, one step backward for enterprise bloggers?
This is an awkward post to write. I am at Oracle Open World as a guest of the some very hospitable individuals at the vendor. Yet, something happened yesterday which I think is important for the social world to discuss and debate. Dennis Howlett, Frank Scavo, a couple of journalists and I were initially allowed [...]
The Cloud Adoption : Early Signs
Was in a closed door meet with some customers, influencers analyzing the state of the cloud computing market and the future directions including key players maturity, monetization and derivative impacts throughout the cloud landscape. The clear consens…
