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Venture Outlook Bullish on Cloud, Enterprise Startups

Venture Outlook Bullish on Cloud, Enterprise Startups

By Denis Pombriant on November 28, 2011

I was hoping to save this idea for either a year-end story or something focusing on the new year but events seem to have a mind of their own.  The story, whenever it would be issued, would go something like this: Enterprises are picking up more cloud computing solutions and as they do there is [...]

Posted in Business, Featured Posts | Tagged crm, economics, legacy software, Marketo, workday, Zuora | Leave a response

Enterprise software pivots to new stacks

Enterprise software pivots to new stacks

By Phil Wainewright on November 21, 2011

Despite being unsexy in many people’s eyes, enterprise software has been getting a lot of VC loving of late — or at least, a certain type of enterprise software. Last month there was Workday’s mammoth $85 million round and the equally eye-popping $81 million raised by Box.net to pursue its enterprise market ambitions. Yesterday come [...]

Posted in Business, Featured Posts | Tagged Box, enterprise software, erp, Marketo, sap, workday, Zuora | 1 Response

When Capital Isn’t Scarce

When Capital Isn’t Scarce

By Bob Warfield on November 16, 2011

For a long time VC’s and other investors bemoaned SaaS.  I head more than one say that nobody would ever be able to raise as much money as Salesforce did to IPO–$70M–so you just had to figure out how to do it much more cheaply than Salesforce had. This morning I read that Marketo has [...]

Posted in Business | Tagged enterprise software, Marketo, SaaS, salesforce.com, software as a service, vc funding, Venture Capital, Zuora | Leave a response

Not this RPM:-)

2.5 Trillion Reasons for RPM

By Denis Pombriant on June 8, 2011

A couple of weeks ago, Marketo announced its research-based belief that its form of revenue performance management (RPM) could help grow global GDP by $2.5 trillion by 2015.  I love it when emerging companies talk about big plans this way.  It reminds me of the young plumber who upon seeing Niagara Falls for the first [...]

Posted in Technology / Software | Tagged Cloud 9, crm, Eloqua, Marketo, revenue performance management, RPM | Leave a response

More on Salesforce and Radian6

More on Salesforce and Radian6

By Denis Pombriant on March 30, 2011

All the chatter about the Salesforce acquisition of Radian6 is quite interesting.  A couple of postings from people I respect make good points.  First Joe Payne, CEO of Eloqua: “Conspicuously absent from Salesforce’s network of role-specific “Clouds” is one that centers on the marketing function.  Is the Radian6 acquisition the beginning of a Salesforce Marketing [...]

Posted in Business, Featured Posts | Tagged crm, Eloqua, force.com, Marketo, Radian6, salesforce, Service Cloud | 2 Responses

Revving up Revenue

Revving up Revenue

By Denis Pombriant on February 2, 2011

The long recession and the rise of social CRM were not simply co-incidental.  I believe they happened together.  That’s not to say that social CRM happened for some cosmic reason, I neither subscribe to the belief that all things happen for a reason nor do I believe I am qualified to hold forth beyond what [...]

Posted in Business, Featured Posts | Tagged Anneke Seley, Brainshark, Bruce Cleveland, Cloud9, crm, Dave Fitzgerald, economics, Marketo, Phil Fernandez, Sales 2.0, Swayne Hill, Thor Johnson | Leave a response

The CRM Watchlist 2011 Part III: Representing the Pillars

The CRM Watchlist 2011 Part III: Representing the Pillars

By Paul Greenberg on January 4, 2011

Recapping the Past Week Okay, last week, I launched the CRM Watchlist for 2011. The first two posts (of six) were published. If you haven’t read them, please do. There is something of a method to the madness so it would be kind of important to read at least the first one to understand how [...]

Posted in Featured Posts, Technology / Software | Tagged crm, CRM Watchlist, Customer Relationship Management, Eloqua, Genesys, getsatisfaction, InfusionSoft, InsideView, JitterJam, Marketo, Moxie, Pegasystems, Sword-Ciboodle | Leave a response

Can Marketo Give Marketers Some Cred?

Can Marketo Give Marketers Some Cred?

By Steve Mann on October 12, 2010

Some of the EI’s took a briefing today from Jon Miller, Co-founder and VP of Marketing for Marketo. Jon briefed us on their new product – Revenue Cycle Explorer, which purports to be able to accurately analyze ROMI – your…

Posted in Business | Tagged analytics, Eloqua, marketing, Marketo | 1 Response

Event Report: Oracle Open World 2010 – The Wrap Up

Event Report: Oracle Open World 2010 – The Wrap Up

By R "Ray" Wang on September 26, 2010

Oracle Continues To Demonstrate Benefits From An Effective M&A Strategy A quick poll of 61 attendees at Oracle Open World 2010, revealed that 57.4% (35/61) of Oracle customers were positive, 29.2% (19/61) were neutral, and 10.8% (7/61) were negative about Oracle’s application strategy to date.  A continued stream of product enhancements and releases may be [...]

Posted in Business, Featured Posts | Tagged Apps Strategy, business technology, CACI, Cloud, Cloud Computing, cloud integration, crm, Customer Relationship Management, customer relationship management (CRM), Eloqua, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, enterprise strategy, erp, event report, JD Edwards Enterprise One, Market2Lead, Marketing Automation, Marketo, next gen, next gen apps, next generation, Next generation apps, NextGen, oow10, oracle, Oracle Apps Unlimited, Oracle BI Applications, Oracle CRM On Demand, Oracle E-Business Suite, Oracle Fusion Apps, Oracle Open World, Oracle Partner Network, packaged apps, PeopleSoft, Primavera Systems, Silvepop, Software Insider, Software Insider Tech Ecosystem Model™, SoftwareInsider, Unica, user conference, user event, vendor events, vendor strategy, Vtrenz | 3 Responses

Marketing Automation Consolidation?

Marketing Automation Consolidation?

By Bob Warfield on July 8, 2010

Many VC’s and other practitioners of the Art of Startup view consolidation as a normal part of the evolution of a market.  At first there are lots of companies founded in a space and lots of hype.  Over time, a handful emerge as leaders.  Once the handful is obviously head and shoulders above the rest, [...]

Posted in Business, Featured Posts | Tagged acquisitions, cmr, consolidation, Eloqua, genius.com, InfusionSoft, M&A, marketing, Marketing and Advertising, Marketo, musical chairs, salesforce.com, Silverpop | 7 Responses

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