OpenWorld Perspective
I went to Oracle OpenWorld as a guest of Oracle and came away with a variety of observations that I can share. Some of what I saw was under NDA and that will remain undisclosed though I have to tell you that I did not see any labs or next generation products beyond what my [...]
Oracle OpenWorld 2012 So Far
I’ve been at OpenWorld for two days as I file this but so far, I have little CRM oriented material. CRM really kicks in on Wednesday when the company focuses on CX or customer experience the moniker that Oracle has given to much of its CRM focus. CX is good for what Oracle is about [...]![]()
OOW Keynote, Larry Ellison
I honestly thought I was going to have to wait longer to hear anyone from Oracle talk about seriously focusing the company’s hardware and software lines on the Cloud. True, they’ve been saying cloud-like things for a couple of years but the pronouncements were features and functions that added something to the cloud discussion without [...]
Engagement != Experience != Relationship — You Know That, Right?
Oracle announced the acquisition of Vitrue this morning. Did they need that? Let me put it this way… if I say “Databases” you probably think Oracle… If I say “Marketing” there may be a lot of companies that come to mind before Oracle, if at all. It will be added to their cloud offerings, joining [...]
Holding a single version of the conversation
Here at the RightNow EMEA conference this morning, the SaaS customer service company is presenting its vision of the future of customer experience [disclosure: RightNow paid my travel and accommodation to be here]. RightNow’s customers are typically prosperous consumer brands at the leading edge of serving today’s socially networked, iPad-toting, metropolitan consumers. Those individuals expect [...]
Cloud-y Days Ahead
Good to be a Cloud Software Shareholder (but not a customer!) Any doubts anyone had about the legitimacy of cloud application software should have been laid to rest the last few weeks. When Oracle weighs in to buy RightNow as part of a larger acquisition strategy to acquire cloud software products, then the landscape of [...]
RightNow buy opens Oracle’s SaaS gambit
When Oracle announced its new Public Cloud earlier this month, it promised a “complete suite” of applications ranging across financials, human capital, supply chain, procurement, CRM and much more. At the time it seemed the applications would be from Oracle’s existing portfolio, but today a new strategy became clear. With the acquisition of early SaaS [...]
Executive Profiles: Disruptive Tech Leaders In Social Business And Cloud Computing
Executive Profile Series Delivers The Inside View On Disruptive Technologies Starting this week, we’ll be kicking off an on-going series of interviews with the people behind the technologies in Cloud Computing and Social Business. The interviews should provide insightful points of view from a customer, industry, and vendor perspective. The transcript of the 30 minute [...]
