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Social CRM

Research Summary: Best Practices – Three Simple Software Maintenance Strategies That Can Save You Millions

Research Summary: Best Practices – Three Simple Software Maintenance Strategies That Can Save You Millions

By R "Ray" Wang on March 19, 2012

Forward And Commentary Software ownership costs continue to escalate as vendors accelerate their efforts to capture support and maintenance revenues. Some vendors have gone to the extreme to eliminate third-party options for their customers. This best practices report examines three strategies to free up unnecessary costs to fund innovation and new projects. A. Introduction On [...]

Posted in Business, Featured Posts, Technology / Software | Tagged #techoptimization, 3PM, 3rd party maintenance, Apps Strategy, best practices, Bil of Rights, bill of rights, BMC, budgets, business value, business value framework, BVF, CEO, CFO, Chief Financial Officer, Chief information officer, Chief procurement officer, CIO, Cloud, Cloud Computing, Cloud options, CMO, Computer Associates, Constellation Research, Consumerization of IT, contract negotiations, contract strategy, COO, cost reduction, CRM, CTO, Customer Support, deployment options, disruptive, disruptive technologies, Disruptive technology, E-Commerce, Emerging Technologies, enterprise, Enterprise 2.0, enterprise applications, enterprise apps, Enterprise apps strategy, Enterprise architecture, Enterprise Business Apps, enterprise class, Enterprise Irregular, enterprise software, Enterprise Software Licensee Bill of Rights, enterprise strategy, Epicor, erp, ibm, Infor, Infor Global Solutions GmbH, Jive, license credits to new products, license fees, license management, license parking, license policy, license returns, lithium, maintenance, maintenance fees, microsoft, oracle, QAD, R "Ray" Wang;, Research Report, Research Summary, rimini street, rwang0, sap, SAS Institute, socbiz, social business, Social Business Software, Social CRM, Social Enterprise, social enterprise apps, social media monitoring, social support insights, socialbusiness, software as a service, software bill of rights, software contract reviews, software escrow, software licensing, software licesing and pricing, software mainteance, software maintenance, software ownership, software ownership lifecycle, software pricing, software revenue recognition rules, software trends, Spinnaker, technology budgets, Technology Optimization, Third Party Maintenance, user strategy, users, vendor strategy | Leave a response

Jive Comes Around, Focus on Customers

Jive Comes Around, Focus on Customers

By Jeff Nolan on March 12, 2012

Social communities are instrumental to both social media and customer support strategy Jive’s announcement this past week to focus more on Social Customer Service is further validation that customer communities are instrumental to both social media (marketing) and customer support strategy. Employee collaboration software offers an array of benefits for companies but increasingly what they [...]

Posted in Business | Tagged Companies, Get Satisfaction, Jive, social business, Social CRM, social customer | Leave a response

What Every CMO Needs To Know About The Five C’s Of Customer Engagement

What Every CMO Needs To Know About The Five C’s Of Customer Engagement

By R "Ray" Wang on March 8, 2012

Forward And Commentary CMO’s seeking to avoid the desensitization that comes with the adoption of new media will want to quickly deploy the Five C’s of Customer Engagement. A. Introduction Social media effectiveness for brands and enterprises will rapidly mirror the trends that email and web sites experienced during the late 1990′s to early 2000′s.  [...]

Posted in Business | Tagged Apps Strategy, B2B, B2B E-commerce, B2C, B2C E-commerce, Chief Marketing Officer, CMO, Constellation Research, CRM, customer engagement, Customer Experience, customer experience management, CXP, E-Commerce, E-commerce survey, early adoptions, Enterprise apps strategy, marketing, marketing agencies, Next Gen Customer, Next Gen Customer Experience, Next Gen CXP, Next Generation Customer Experience, NextGen, NextGenCXP, Quark Summary, Quarks, R "Ray" Wang;, Research Summary, rwang0, social analytics, social business, Social Business Software, social campaign tracking, social commerce, Social CRM, social customer insights, Social Enterprise, social enterprise apps, social event management, social marketing insights, Social Media, social media monitoring, social sales insights, social service, social support, social support insights, social technologies | 2 Responses

Best Practices: From First To Worst – Continental In A Post United World, Lessons In Next Gen Customer Experience

Best Practices: From First To Worst – Continental In A Post United World, Lessons In Next Gen Customer Experience

By R "Ray" Wang on March 2, 2012

Multiple Respected Research Survey Results Confirm Frequent Flyer Observations It’s official. In multiple respected customer experience research reports that cover the airline industry, the results are in.  Despite the numerous attempts by CEO Jeff Smisek to gloss over the issue with increasingly slicked up, feel good, on board welcome ads, Continental’s customer satisfaction numbers have [...]

Posted in Business, Featured Posts | Tagged airlines, Arrogant CEOs, Atmosphere Research, Bruce Temkin, CEO, Constellation Research, Continental, Customer Experience, customer experience management, CXP, Failures, From First To Worst, From Worst To First, Henry Harteveldt, Jeff Smisek, Next Gen Customer Experience, R "Ray" Wang;, rwang0, social business, Social CRM, Social Enterprise, Social Media, social media monitoring, social service, social technologies, socialytics, Temkin Group, travel, United, United Airlines, United Holdings | 2 Responses

Product Review: SAP’s Recalls App – The Crossover From Enterprise To Consumer Begins

Product Review: SAP’s Recalls App – The Crossover From Enterprise To Consumer Begins

By R "Ray" Wang on February 15, 2012

SAP’s First Consumer App Addresses A Key Consumer Concern At midnight pacific time, February 15th, SAP launched its first ever consumer app – Recalls.  This consumer app, downloadable for free on Apple’s app store, was developed from one of the world’s leading enterprise software companies (see Figure 1.)  SAP’s first foray into the consumer world [...]

Posted in Featured Posts, Technology / Software | Tagged analytics, Big Data, Business Analytics, Business by Design, Cloud, Cloud Computing, CoIT, Consumer apps, Consumerization of IT, customer engagement, Customer Experience, iOS, iPhone, mobile, mobile enterprise, Objective C, On Demand, Product Review, R "Ray" Wang;, rwang0, sap, SAP Recalls, social business, Social Business Software, social commerce, Social CRM, Social Enterprise, social enterprise apps, Software Vendors, vendor strategy | 4 Responses

Research Summary: Best Practices: Consolidated CRM Deployments Drive Paths to Modernization And Social CRM (SCRM)

Research Summary: Best Practices: Consolidated CRM Deployments Drive Paths to Modernization And Social CRM (SCRM)

By R "Ray" Wang on February 14, 2012

As with any maturing product category, CRM applications have evolved over time from point applications to best of breed solutions to end-to-end suites. This report examines some common styles of modernization as CRM emerges from the systems of transaction era to the systems of engagement era and beyond.

Posted in Business, Featured Posts | Tagged #techoptimization, Apps Strategy, best practices, business technology, business value, business value framework, BVF, Chief Customer Officer, Chief Marketing Officer, Chief Sales Officer, CIO, CMO, Constellation Research, CRM, Customer Experience, customer experience management, customer service, CXP, enterprise applications, enterprise apps, Enterprise apps strategy, Enterprise Business Apps, enterprise software, enterprise strategy, MIcrosoft Dynamics CRM, next generation, Next generation apps, Next Generation Customer Experience, NextGen, NextGenCXP, Oracle CRM On Demand, Oracle Siebel, R "Ray" Wang;, Research Summary, salesforce.com, SAP CRM, siebel, Siebel Systems, socbiz, social business, Social CRM, Technology Optimization | 1 Response

Seven Basic Privacy Rights Users Should Demand For Social Business

Seven Basic Privacy Rights Users Should Demand For Social Business

By R "Ray" Wang on January 16, 2012

Public Outrage Grows Over Lax Privacy Polices At Popular Social Networking Sites Recent actions by social networking leaders in the market place have brought new attention to a user’s privacy rights.  Despite the fact that these sites provide a freemium service to users, abuse and arrogance of a user’s privacy rights combined with user ignorance [...]

Posted in Featured Posts, Technology / Software | Tagged B2B, B2B E-commerce, B2C, B2C E-commerce, best practices, Big Data, bill of rights, Chief Collaboration Officer, Chief HR Officer, Chief information officer, Chief Marketing Officer, Chief People Officer, Chief procurement officer, Chief Sales Officer, CHRO, CIO, collaboration software, Constellation Research, COO, customer bill of rights, Digital identity, disruptive, disruptive technologies, Disruptive technology, early adopters, Electronic Privacy, Emerging Technologies, Engagement Apps, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, enterprise strategy, EU, Facebook, Federal Trade Commission, future of work, google, GooglePlus, Identity management, linkedin, Matrix Commerce, Monday's Musings, Next Gen Customer, Privacy, Privacy Rights, R "Ray" Wang;, rwang0, social business, Social Business Software, social business strategist, social campaign tracking, social commerce, Social CRM, social customer insights, Social Enterprise, social enterprise apps, social event management, social marketing insights, Social Media, social media monitoring, social sales insights, social service, social support, social support insights, social technologies, vendor strategy | 1 Response

The Science of Influence

The Science of Influence

By Chris Selland on January 10, 2012

All customers are not created equal. Nor are visitors to your website, followers of your Twitter feed, or ‘Like’rs of your Facebook page. While companies often give lip service to providing all customers and prospects equal allocations of resources and attention, the truth is that resources are limited – people, money, time. These limitations force [...]

Posted in Business, Technology / Software, Trends & Concepts | Tagged influence, Influence Scoring, Influencer Marketing, Klout, SCRM, Social CRM, Terametric | 1 Response

News Analysis: Lithium Technologies Adds $53M in Financing

News Analysis: Lithium Technologies Adds $53M in Financing

By R "Ray" Wang on January 5, 2012

New Funding Shows Strength In Social Business Market And Lithium’s Business Model Emeryville, California based Lithum Technologies announced today that it raised $53.4M in financing.  The lead round is from New Enterprise Associates (NEA). Other investors include SAP Ventures. NEA leads the round with Peter Sonsini joining the board. Peter‘s been active with ecommerce play [...]

Posted in Business | Tagged #socialenterprise, Apps Strategy, Benchmark Capital, CIO, CMO, Constellation Research, Constellation Research Inc., Customer Experience, customer experience management, customer service, Customer Support, DAG ventures, e20, e2conf, Emergence Capital, enterprise applications, enterprise apps, Enterprise apps strategy, Enterprise Business Apps, enterprise class, enterprise collaboration, enterprise software, enterprise strategy, Greenspring Associates, innovation, lithium, Lithium Technologies, marketing, Marketing Automation, New Enterprise Associates, Peter Sonsini, R "Ray" Wang;, R “Ray” Wang;, rwang0, sales, sales force automation, service, Shasta Ventures, socbiz, social analytics, social business, Social Business Software, social campaign tracking, social commerce, Social CRM, social customer insights, Social Enterprise, social enterprise apps, social event management, social marketing insights, Social Media, social media monitoring, social sales insights, social service, social support, social support insights, social technologies, socialbusiness, Tenava Capital | Leave a response

CRM 2012 Forecast–The Era of Customer Engagement Begins

CRM 2012 Forecast–The Era of Customer Engagement Begins

By Paul Greenberg on December 26, 2011

I have to tell you up front – this is not strictly a forecast. There are elements of a forecast – a few likely trends for 2012 are embedded in the piece. But just so expectations are clear, this is more of an assessment of what I think is an important shift in Social CRM [...]

Posted in Business, Featured Posts, Trends & Concepts | Tagged 2012 Predictions, CRM, gamification, social business, Social CRM | 2 Responses

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