Social Business is a Snap
Yep, you read that right. A snap. Simple. Uncomplicated. Two bits and change. a Drachma of work (well, probably the wrong analogy). And you don’t even need to buy, invest, change, or even do something different. You got all it takes, most of what it needs (you may need some software – but i am [...]
What’s Your Story?
Every social graph tells a story. In this sweeping visualization of nodes and connections, you can see the shape of my career history and relationships. This imprint of my LinkedIn social network was generated yesterday. You can see how new contacts and interrelationships jettisoned off from my base when I started to work at 7Summits. [...]
Connecting vs Reaching
This snippet by way of Stowe Boyd really struck a chord with me with respect to the difference between social networks and enterprise social networks. Sheryl Sandberg of Facebook got called out by Maureen Dowd in this New York TImes article: “Sandberg may mean well, and she may be setting up a run for national [...]
New Data on Social Business: Communities Are the #1 Initiative in 2013
At IDC we do a social business survey a couple of times a year and I now have fresh and just out of the field data to share. It’s proven very interesting and telling to trend the survey results over…
You Really Don’t Know if Your Market is Too Small For Quite a While
One of the things that causes a lot of anxiety in SaaS is market size. If you’re creating the latest Pinning app, or Social Network, the odds are surely against you. But in consumer internet, often you know if you hit it, however low the odds are, at least the market is huge (or at [...]
2013 predictions for enterprise social media
What will 2013 hold when it comes to the way businesses employ social media to how they operate? Or perhaps more accurately, to the way they find themselves increasingly surrounded by all things social? As organizations prepare their strategic plans for 2013, it sometimes feels that we’ve been on this treadmill for a good while [...]
Social’s Tussle with Email
The Kill Email meme never really dies. Ever since the dawn of enterprise social computing circa 2006, the value proposition has been waffling between being a process killer to a portal killer and my favorite, an email killer. Stare Email in the face all you want. She’s looking back and laughing at you. Then I [...]
How social data is changing the way we do business
It’s a familiar litany now, that the openness and transparency of social media will unleash a wide range of compelling outcomes for our organizations, if we’ll only embrace it. While there is little doubt that social media is one of the great phenomenons of our age, there are certainly those that think the hype surrounding [...]
Eight Ways to Prepare for Social Engagement At Scale
Over the last year of so, social business has matured to the point that the vast majority of organizations have some operational social media capability, ranging from the largely tactical to the highly strategic. While we recently highlighted some of the very best strategic stories in the dozens of high-impact case studies in Social Business [...]
The convergence of mobile and social: The next IT battleground
As smart mobile devices and social media have become first-order ways in which we interact with the world and each other, they are becoming intertwined in ways that will have far-reaching impact.
