Augmented Reality. Will it ever become a part of the marketing technology mix?
There was a lot of buzz about new visualization techniques back in 2009. About a year ago, Mashable posted on an Apple patent called Apple ID: [it] recognizes an object based on visuals (through the iPhone’s camera), a RFID reader or through GPS, and then fetches the data from related databases. I like to imagine [...]
Tibco Silver Spotfire – Social BI? Why Not?
Tibco, fresh from a Q2 with license revenue up 23% over last year’s, continuing a two year run of beating consensus earnings estimates, has stepped up and out ahead to pursue the long-coveted mid-market customers who don’t use BI but find that spreadsheets don’t do enough. Tibco believes, like Microsoft, that many are social technology [...]
Research Report: Rethink Your Next Generation Business Intelligence Strategy
BI Solutions Must Address The Information Management Matrix A confluence of changing business requirements and on-going vendor consolidation leads many organizations to rethink their business intelligence (BI) strategies. Many buyers face decisions to move beyond departmental solutions or to stay with an integrated apps based BI solution. Meanwhile, some buyers must decide whether or not [...]
Fieldglass: Doubling Down on Analytics to Drive Contingent Spend Savings (Part 1)
Earlier this month Fieldglass announced a new suite of analytics capabilities designed to help their customers — and MSP partners on behalf of their customers — make better contingent labor spending decisions. Fieldglass positions these enhancement…
