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Well-known CRM analyst and thought leader, Denis has made contributions to our thinking about cloud computing, CRM, social media, analytics and mobility. He runs the Beagle Research Group, LLC and is the author of "Solve for the Customer", "You Can't Buy Customer Loyalty, But You Can Earn It", and recently, "The Age of Sustainability". He frequently contributes to this and other outlets. Check out BeagleResearch.com, and AgeSustainability.com

One response to “Is Salesforce Next?”

  1. Sanat Sethi

    Really interesting perspective! I work for a Salesforce consulting partner and the platform approach that Salesforce has taken has resulted in a really wide variety of work for us- we get to solve problems for businesses that we couldn’t even just a couple of years ago.

    “We’re shifting from an economic paradigm focused on information and ramping up a new one that applies digital technology to many more challenges than how to rapidly store and retrieve data.” This is so incredibly true- Salesforce started as a simple SFA tool, but has expanded so much and is capable of so much more. I’m interested in seeing how Salesforce continues to evolve into a tool that can quickly process information- the Analytics Cloud/ enterprise apps for wearable show an organization that recognizes the changing world of software tech.