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Well-known CRM analyst and thought leader, Denis has made contributions to our thinking about cloud computing, CRM, social media, analytics and mobility. He runs the Beagle Research Group, LLC and is the author of "Solve for the Customer", "You Can't Buy Customer Loyalty, But You Can Earn It", and recently, "The Age of Sustainability". He frequently contributes to this and other outlets. Check out, and

One response to “Closing MuleSoft deal”

  1. Gordon Allott

    Salesforce’s track record on acquisitions is great. But there’s more to this story. MSFT was left bitter about the missed approach of a SF acquisition. They took a look at the market and realized…hey MULE built their business on Salesforce integrations. All we have to do is buy up MULE and we have an instant path to replace with MSFT products into all those legacy systems. At the end of the day the SF acquisition was defensive. Can’t see how SF isn’t going to trim back MULEs expensive spending habits.