In 2006, Enterprise 2.0 gained a definitional framework with Andrew McAfee's seminal article. But then the conversation quickly shifted to adoption frameworks. In part this was needed for something that was both new and powered by people. But unfortunately it has caused a perception problem, to the detriment of the industry. It's time to elevate the conversation from adoption to business value.
There isn't a shortage of budget for Enterprise 2.0, but quipping the I in ROI is nominal doesn't cut it. At Socialtext, we've been hard at work combing through our customer stories to surface an new Business Value Framework that helps companies:
- Understand the 6 areas Enterprise Social Software is implemented
- The Risks & Rewards for each
- Through an Assessment Guide, identify where the greatest problems can be solved
Download the Business Value Framework Whitepaper and Assessment Guide now.