I was hanging out on the web this morning, looking at beard styles, as you do, when I came across a guy called John Dyers, who owns “types of beard” as a Google image search. He is a beard blogger, arguably the beard blogger. When TV news is looking for beard commentary, he is the guy. He turned the beard into what Hugh MacLeod calls a social object. He went on a quest for every beard type. Any good protagonist of course needs a quest.
Now- I am a relative neophyte when it comes to blogging, only having 8 years under my belt, but I certainly recognise most of this excellent list.
- The web loves lists.
- If Mother Theresa had a blog, someone out there would send her hate mail. You’re not Mother Theresa. You’ll get worse.=
- You can say 2+2=4 and someone is going to call you a conspiracy theorist who has been bought by the mainstream media.
- Most of what you hope will do well won’t, and you will shake your head at what succeeds.
- Proper tagging and promotion can more than make up for bad writing and lack of content.
- Over time, blogging will turn you into a writer with no time to actually write.
- Beware of bloggers who blog about blogging. There is a good chance that they are salesmen selling sales seminars.
- Deadlines are more important than perfection because writing is never done perfect.
- Write short, scannable text.
- The web is fickle.
- Give before you ask…
(Read the full article @ James Governor's Monkchips)