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Partner, Storm Ventures. Previously VP of product management & strategy at salesforce.com across applications and platform. Previously founded and led Oracle SaaS Platform, and held engineering and product management roles in SOA and Identity Management. Anshu has a B. Tech. (Honors) and M.S. in Computer Science from Indian Institute of Technology at Kharagpur and University of North Carolina at Chapel Hill respectively. Read his blog here.

8 responses to “Future of CRM: Next Gen CRM does not look like CRM”

  1. Abinash Tripathy

    Anshu – Great post and I totally agree that mobile enables vertical in-app CRM and Helpshift is powering this trend for a number of apps helping companies reach their customers in real-time.

    I would also offer that there are two other important trends

    1. Square as CRM – Square enables long tail individuals to become merchants and all they need to do is create an engagement layer to be the long tail CRM for these individuals

    2. Internet of things CRM – This is going to be massive and CRM has largely been about companies connecting to users. In this, CRM will extend from Company –> Customer –> Devices

  2. Anonymous
  3. Brad Hodson

    My experience with Simple after 5 months of use has been nothing short of amazing. They’re built in support and staff are top notch and 100x better than their closest competitor.

    I agree that CRM is becoming more integrated and less a specific place, more a mindset and toolset. I still think there will always be demand for companies that can’t build their own software, but I think that can have a much better position in the customer support market.

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