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Principal Analyst, Founder, Chairman at Constellation Research, best selling author of several books with Harvard Business Review Press. Previously Founding Partner at Altimeter Group, VP at Forrester Research, and held Exce. positions at Oracle, PeopleSoft, Deloitte, Ernst & Young. Regular contributor to Harvard Business Review and well quoted in The Wall Street Journal, Forbes, Bloomberg, CNBC TV, Reuters, IDG News Service. Ray has thrice won the prestigious Institute of Industry Analyst Relations (IIAR) Analyst of the Year Award.

One response to “News Analysis: Inside the First Industry-Specific Mobile Apps by the IBM MobileFirst for Apple iOS Partnership”

  1. TechYogJosh

    All firms say the same thing “we believe mobility is beyond device”. Yes, we know, enterprise know, vendors know, then what? And why did IBM need to partner with Apple to make these mobile apps? I think the features are simple enough for them to have created stand-alone or through APIs rather than partnering. There are multiple airline and wealth mgmt applications. What this alliance give is a platform for consistent development and upgrades, beyond B2C type of engagement constructs. What will be interesting to see is how IBM and Apple distribute them beyond iOS store and what features they build in. IBM does not understand simplicity and Apple does not understand enterprise. Will these seemingly complimentary competence combine well, only the time will tell.