Creating the marketing technology experience

Creating the marketing technology experience

Customer engagement is a hot topic these days because engagement and interaction are the foundation of relationships and long-term partnership with customers. Marketing technology is a critical part of this equation. To explore this topic, I invited two experts to the CXOTalk stage for an in-depth conversation. Esteban Kolsky is an independent analyst focused on […]

Five steps to build digital business networks

Five steps to build digital business networks

Digital transformation is one of the top buzzwords of our time. However, looking carefully, a significant part of the meaning involves technology and platforms that harness value from networks of digital relationships. Digital business networks are one of the critical assets of any organization, although most companies do not have systematic methods for using those […]

Digital transformation: What is a Chief Digital Officer?

Digital transformation: What is a Chief Digital Officer?

Recently, CXOTalk put together a list of 20 influential Chief Digital Officers. As part of that initiative, we spoke with David Mathison, who runs Chief Digital Officer Summits around the world. During the conversation, Mathison gave numerous examples of Chief Digital Officers and Chief Data Officers working in large companies and the government. Most important […]