By Paul Greenberg on October 21, 2019
Pegasystems won CRM Watchlist 2019 on the strength of their narrative, product and their impact due to both. What else do you need to know? Lots. So read on and find out what I have to say about them.
By Paul Greenberg on October 1, 2019
Oracle OpenWorld 2019 was a culmination of the earliest stages of a breathtaking transformation at Oracle and the beginning of a new phase in their growth and relationships with customers, prospects, other companies and the world at large. Is this a good thing?
By Paul Greenberg on August 27, 2019
Microsoft, another of this year’s CRM Watchlist winners, is perhaps the most complex of all because of the clarity of their vision and because they are dedicated to carrying it out – from products/services and partnerships to corporate social good. Here’s how it all works.
By Paul Greenberg on July 15, 2019
Oracle, one of the winners of the CRM Watchlist 2019, is a gigantic company that’s been in the public eye for decades. Now they are realigned and ready to travel to new frontiers and engage a new breed of customer. Are they ready?
By Paul Greenberg on June 24, 2019
Virgin Trains, a ServiceNow customer, is undergoing transformation like so many industries. Where it differs is with its team, its perspective, and its success. Listen to John Sullivan, Virgin Trains CIO tell you about it. You will learn something.
By Paul Greenberg on June 19, 2019
SAP and Infor won the CRM Watchlist 2019 — and they did so with some power. They both have some similar and some very very different reasons for their victory, but a victory nonetheless. SAP won, and they win more often than not, and here’s why. Infor won, and they won for some truly distinctive reasons for their impact. Why? Read on.
By Paul Greenberg on June 18, 2019
Salesforce and Adobe were the two CRM Watchlist 2019 Winners with Distinction. Want to know why Salesforce has the impact it has? Think culture. And then think everything else.
By Paul Greenberg on June 17, 2019
The CRM Watchlist Winners with Distinction won top honors for a reason. Let’s start by seeing what Adobe did to win — and why analyst bias was used as a positive not a negative.
By Paul Greenberg on April 25, 2019
Today’s Formula 1 car is a high-speed data hub covered in sensors that measure every performance detail as well as the driver’s biometrics. Meanwhile, B2B sales is stuck in first gear. Here’s how to get to the top step of the podium.
By Paul Greenberg on January 10, 2019
I have a lot on my mind. Some of it wouldn’t make a PG-13 rating. What is here will, and they are small observations about our industry to begin the new year. E-commerce, business as a force for change, vendor movements, B2B, B2C, the best acquisitions, and, of course, the inimitable Steven Wright.