Trends & Concepts

Three snippets from my year end conversations

Three snippets from my year end conversations

As 2019 is heading to its last few weeks, I had a chance to catch up with a lot of friends, mentees and my own mentors and also take some time to reflect how things worked out for me this year . The consultant in me immediately started grouping and classifying the common themes, apply […]

Culture and customer loyalty: A Salesforce.com insider shares secrets to software success

Culture and customer loyalty: A Salesforce.com insider shares secrets to software success

Features alone are not sufficient to build a successful enterprise software company. The crucial element is nurturing relationships with customers that extend for years. An early employee of Salesforce shares the company’s history and explains why culture and values matter.

Constellation Research event: Expansive, respectful vibe

Constellation Research event: Expansive, respectful vibe

Let’s face it – industry events are increasingly formulaic. Most vendor conferences are predictable – keynotes and product futures, rock bands, large partner booths. Most research firm events tend to be siloed around their category definitions and what currently excites them. So, I particularly enjoy events like Cognizant Community which are about conversations with peers, mind expansion, […]