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Personalization and Humanization: Serious about customer engagement? Then you need them both

Personalization and Humanization: Serious about customer engagement? Then you need them both

We spend a lot of time on personalization of the customer’s experience, but as the customer demands more control over their choices and greater levels of interaction and better experience with the company, humanization comes to the fore. What’s the difference between personalization and humanization and why are both necessary?

Health tech: AI, APIs, and data interoperability

Health tech: AI, APIs, and data interoperability

A prominent leader in medical innovation discusses how technology can change the healthcare system. He offers a unique enterprise view of the complexity and challenges of fixing our health system.

Tinker, experiment, explore, then disrupt: The Hyper-Connected Enterprise will be driven by Intelligent Automation.

Tinker, experiment, explore, then disrupt: The Hyper-Connected Enterprise will be driven by Intelligent Automation.

As business operations have advanced through several inflections points over the last three decades, the core component at the heart of these changes has been the emergence of digital interactivity driving the hyper-connected global business – only made possible by intelligent automation. Digital connectivity has transformed both front and back offices over the last three […]