
Salesforce and Slack. Mind the gap.
Thank you ! Creative commons: Jeremy Segrott https://www.flickr.com/photos/126337928@N05/ I’m not one to try and get a razor sharp analysis out before I have had my tea and rashers. There is a lot to ponder on this one, and it is rather long to tell. Some context and a bit of a diversion The big enterprisey […]

5 Interesting Learnings from Slack at $1B in ARR
So this 5 Interesting Learnings post is a bit bittersweet. We’ve recently checked in with a bunch of our Cloud and SaaS favorites as they cross $1B in ARR: 5 Interesting Learnings from Zendesk. As It Crosses $1B in ARR 5 Interesting Learnings from HubSpot as It Approaches $1 Billion in ARR 5 Interesting Learnings […]

Marketing Targeting: It’s Not Just Where You Fish, It’s What You Put on the Hook
Back in the day I was taught that marketers do three things, memorized via the acronym STP: segment, target, position. Divide the audience into different segments. For example, dividing consumers by demographics or dividing businesses by size or industry. Select the segments that the company wishes to target for its marketing. For example, choosing small […]
How not to work with HRTECH start-ups. The enterprise edition.
“Be cautious about generalizing, especially if it leads you to the conclusion that other people are idiots.” – Hans Rosling pic.twitter.com/4uGCLqk8vv — Economics in Bricks (@econinbricks) December 25, 2019 https://platform.twitter.com/widgets.js Thanks to @econinbrinks. An excellent source of wisdom. When I was at Gartner I helped enterprises grapple with enterprise vendor contracts. I know several specialist […]

What Are The Fastest Growing Cybersecurity Skills In 2021?
Cybersecurity professionals with cloud security skills can gain a $15,025 salary premium by capitalizing on strong market demand for their skills in 2021. DevOps and Application Development Security professionals can expect to earn a $12,266 salary premium based on their unique, in-demand skills. 413,687 job postings for Health Information Security professionals were posted between October […]

Centrify’s New CEO Has A Compelling Vision For The Future Of Cybersecurity
Bottom Line: Flint Brenton’s vision for the future of Centrify and cybersecurity, in general, prioritizes the need for privileged access management to become core to the multi-cloud architectures and DevOps environments he sees pervading customers’ enterprises today. Every new cybersecurity company CEO is writing their vision of the future by their decisions and the priorities […]

83% Of Enterprises Transformed Their Cybersecurity In 2020
73% of enterprises (over 500 employees) accelerated their cloud migration plans to support the shift to remote working across their organizations due to the pandemic. 81% of enterprises accelerated their IT modernization processes due to the pandemic. 48% of all companies surveyed have accelerated their cloud migration plans, 49% have sped up their IT modernization […]

Absolute’s CEO Christy Wyatt On The Future Of Endpoint Security
Removing any doubt endpoints are resilient, self-healing and secure is what matters most to cybersecurity leaders today. It has become the highest priority across education, enterprise, financial services and government organizations in 2020 and beyond. At the same time, CIOs and CISOs are recognizing that endpoint complexity itself is a vulnerability. Absolute’s 2020 State of […]

What’s New In Gartner’s Hype Cycle For AI, 2020
47% of artificial intelligence (AI) investments were unchanged since the start of the pandemic and 30% of organizations plan to increase their AI investments, according to a recent Gartner poll. 30% of CEOs own AI initiatives in their organizations and regularly redefine resources, reporting structures and systems to ensure success. AI projects continue to accelerate this year […]

The difficult second album. Advice for HRTECH vendors.
Warning: long, rambling metaphor. Readers of my blog and twitter feed will have seen that I have an interest in music. One of my favourite albums is the first Stone Roses Album, The Stone Roses. I play this record a lot. Here is the song, Waterfall, from the album. The wikipedia entry is worth a […]