Building a sales team by the numbers
I don’t know why more subscription vendors don’t do this. Subscription companies collect mountains of data from their customers and analyzing the aggregations can deliver profound insights virtually for free. Yet too often subscribers are reluctant to let their data be stripped of identifying characteristics and used for research. Too bad because there’s gold in […]
Retails last resort? Extreme Personalization #AI #CRM #ecommerce
The battle for digital commerce domination just heated up. Again. Amazon enters the brick and mortar grocery business. Walmart enters high-end fashion with the purchase of Bonobos. Nike and Sears cave in and agree to sell their products on Amazon. And finally, Amazon takes on Black Friday with Prime Day, raking in a whopping $3 […]
Catching up on Q2
So much is happening as we approach the end of Q2, our industry’s busiest quarter, at least by some measures. I’m flying around seeing things but not always able to comment from a middle seat on a red-eye. So this piece is an attempt to catch up and set some markers for the traditionally slower […]
Reasoning in CRM
It gives some measure of how seriously we take AI today that I went to two conferences last week and sat through two panel sessions on the subject. At CRM Evolution, I was part of the discussion in a breakfast session Paul Greenberg organizes each year, then I flew to Las Vegas for the Oracle […]
Research Summary: Artificial Intelligence Delivers Mass Personalization In Commerce
Why Mass Personalization Efforts Fail and Ten Simple Steps to Fix Them Over the past four decades, valiant attempts at personalization have failed due to the lack of relevant and intelligent automation. Moreover, expectations of consumers and prospects have only grown. The result – an expectations gap in personalization that manifests itself in fickler consumers […]
Adaptive Intelligent Applications
Oracle jumped into the AI and machine learning space for its CX products (a.k.a. CRM) and other applications like HCM at OpenWorld with an interesting difference—a huge data store to help educate the algorithms that work for you. Now we’re waiting for products to be delivered this year. Machine learning depends on data about prior […]
Top Tech Trends for 2017
For many years, like most analyst and/or analyst firms I know, I’ve published some sort of annual “predictions” at the start of the new year. This year, in my new role (I can still say “new” for the rest of January, my 1 year anniversary isn’t till tomorrow) I’ve put together a small team (Rob […]
Artificial Intelligence: Legal, ethical, and policy issues
Image from Wikimedia Artificial intelligence has entered mainstream consciousness surrounded by marketing hype, jargon, inflated expectations, and fear. Given the importance of AI, we have started a new series of CXOTALK videos, speaking with experts in areas such as technology, data science, ethics, and public policy. This series kicks off with episode number 203 of […]
Why A Bi-Modal Approach to Digital Transformation Is Just Stupid
Multi-Modal Approach Key to Successful Digital Transformation Like fake news, the over hyped, bi-modal approach to IT and digital transformation is a flawed fallacy perpetuated by ivory tower, non-pragmatic legacy research firms. Lessons learned from successful digital transformation projects emphasize an organizational design comprised of six key virtual or physical teams (see Figure 1): Figure […]
Yet another AI hype cycle?
By Vinnie Mirchandani on March 15, 2017
In my recent book, Silicon Collar, I profiled a number of examples of machine learning, cognitive computing and other evolving artificial intelligence. With growing and diverse data sets and massive computing power we have never had so much opportunity to train machines. In many ways it is an exciting time for AI. However, I also […]
Posted in Featured Posts, Technology / Software | Tagged AI, Hype Cycle, Industry Commentary