Simon Cowell Left American Idol to Launch CRM Idol. But He Did Not Make the Final Cut.
Paul Greenberg did. Simon is off doing X-Factor instead Joke apart, if you are in the CRM business, or interested in CRM, or even just social software, chances are you’ve heard of Paul Greenberg. Simply said, he is the Godfather of CRM. And Godfathers get to make decisions. If you follow Paul’s annual CRM […]
Rant: Custom Software Development – Is There a Point?
I had a demonstration earlier this year with an organization (that will go unnamed) that decided to build its own internal Spend Management applications, starting first with an application to span the traditional purchase to pay (…
