Buying Business Software
Buying behavior has changed over the last decade. The free availability of rich information / content distributed by the Internet, the ability to connect easily to peers online and the emergence of platforms for crowdsourcing product evaluations all contribute to this change. If buying changes then by necessity marketing and sales behaviors must also change […]
The new industry analysts, again
(I feel like I should apologize, one for the length, and also because there’s some vital points missing below that I can’t see in the bird’s entrails. Nonetheless, this “novella” has been haunting me for several months and I need to eject it.) Never mind journalism, it’s industry analysts who are being disrupted I keep […]
(Satire) Not just for Rock Stars – Now Analysts/Influencers have contract riders!
Contract riders are those special line items people slip into contracts. Some have a valid business purpose (like NO brown M&M’s) and others are a tribute to the requester’s vanity/ego. Do IT analysts/influencers have these? Your ace investigative reporter teamed with the always inscrutable and snarky Frank Scavo to get to the bottom of this. […]
So if the rockstars have gone, what’s left in the analyst industry?
As we revealed last week, most of the big analyst personalities have seemingly fled the analyst industry… many for the riches on offer from their vendor clients, clearly seeing more ROI from employing them, as opposed to purchasing their firm’s services. However, this hasn’t prevented the remaining legacy purveyors of analyst services from making a living. So […]
The 2012 Social CRM Tragic Quadrant
Last week the respected industry analyst firm Gartner Group released their 2012 Social CRM Magic Quadrant. For those of you who follow these proclamations, the inside baseball crowd, the MQ is an event unto itself and despite what anyone would suggest, it really is all about the 2×2 chart. The methodology of the MQ is […]
(Humor) The Rosetta Stone of IT Industry Analysts
(Humor) Ever wonder what sort of people are industry analysts? Brian breaks down the different kinds of analysts as a favor to the numerous vendors worldwide who must endure their questions and quirks.
Shrinking Balls
In my last post, I wrote about the sentiment analysis of the Super Bowl and how brands are impacted by the real-time stream. That stream stimulates a Mean Girls phenomenon that causes people to be more passionate and start to bully as they become more popular. I know some analysts…
Gartner: The Cloud is Not a Contract
There is a bit of a joust on between Gartner, GigaOm, and likely others over the recent Gartner Magic Quadrant for Cloud Infrastructure. The Internet loves a good fight! Gartner launched their magic quadrant with some fanfare on December 22. Immediately after the holidays, on January 4, GigaOm’s Derrick Harris threw down the gauntlet by […]
Bloom & Wallace Release 2011 — Constellation Research Group
In November, I posted the first installment of this series on planned changes in the mix and style of B&W consulting engagements/projects for 2011. In December, I posted about the work I’ll be doing in 2011 with Mercer’s Human Capital Operations And Technology Solutions practice with a particular focus on their Human Capital Connect solution powered by […]
Infor’s misguided, anonymous referral program
Infor’s anonymous referral program appears to undermine the foundation of trust between advisors and their clients.
