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AR

(Satire) Not just for Rock Stars - Now Analysts/Influencers have contract riders!

(Satire) Not just for Rock Stars – Now Analysts/Influencers have contract riders!

By Brian Sommer on September 21, 2014

Contract riders are those special line items people slip into contracts. Some have a valid business purpose (like NO brown M&M’s) and others are a tribute to the requester’s vanity/ego. Do IT analysts/influencers have these? Your ace investigative reporter teamed with the always inscrutable and snarky Frank Scavo  to get to the bottom of this. […]

Posted in Trends & Concepts | Tagged analyst relations, analysts, AR, enterprise software, Humor, influencers, parody

The Left Over Prediction for 2011, Winning the Local Wars

The Left Over Prediction for 2011, Winning the Local Wars

By Michael Fauscette on January 17, 2011

The process of coming up with predictions each year is an interesting one. It involves a lot of brainstorming and idea pitching of course, and in the end quite a few ideas end up on the "cutting room" floor. Now…

Posted in Featured Posts, Technology / Software | Tagged 2011 Predictions, ad, AR, context, Facebook, Foursquare, google, Groupon, hyper-local, local, location based, mobile, Social, YELP | 3 Responses

Thoughts on Gartner and the Burton Group acquisition

Thoughts on Gartner and the Burton Group acquisition

By James Governor on January 6, 2010

CIOs and IT managers today have far more options to get independent IT analysis on tech trends than they ever did. The simple fact is, industry analysts are competing with the Internet, competing with Google, for relevancy.
Gartner is doing a fine job, keeping the street happy with deals, while building its talent base with these […]

Posted in Business | Tagged AR, Burton, gartner, redmonk

SAP Influencer Summit: Best Practice in Real Time Influencer Relations, Twitter, Real Time Web etc

SAP Influencer Summit: Best Practice in Real Time Influencer Relations, Twitter, Real Time Web etc

By James Governor on December 15, 2009

Today I came across a splendid post about corporate communications at last week’s SAP Influencer Summit by Barbara French, of SWAY blog. Barbara is a really smart thinker on new influencer models for business to business communications. The post should be essential reading for anyone that runs events for influencers – whether they be financial […]

Posted in Business | Tagged AR, blogging, BusinessObjects, pr, sap, SWAY, Twitter | 1 Response

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