Cost is the New Black: The Overbearing Paradoxical C-Suite Imperative for 2015
60% of enterprise C-Suites are actively seeking to reduce their reliance on labor in their operations – but most are discovering they need to work smarter before they can work cheaper.
Data Brokers and Data as a Service
As a marketer we live in a time of near infinite potential for the collection and use of prospect and customer data to drive desired outcomes and also a time of infinite confusion over all the new tools, processes and concepts. As an individual we are in an increasingly connected online world that threatens to […]
