By Paul Greenberg on March 31, 2015
Microsoft begins to align businesses and business units with each other and the 21st century. Paul Greenberg scores the conference and assesses the company’s direction.
By Paul Greenberg on March 17, 2015
Adobe is a player now and they hold their own with unique twists and turns against all major players in the marketing cloud space. But they have things they must do that will carry them to the next level. They do put on a helluva conference.
By Paul Greenberg on December 18, 2013
Overview I’ve been going to Dreamforce, salesforce.com’s big annual shindig for many years, and for many years, I’ve seen the same thing over and over. And no, that’s not what a party! Which it is. It’s not oh, whoa, another big, big event. Which it is. It’s not, another amazing work of presentation art. Which […]
By Paul Greenberg on November 7, 2013
Jive is on the upswing, if JiveWorld 2013 is any indicator. See what you think by looking at what they are doing and what they need to do.
By Paul Greenberg on October 7, 2013
For years I couldn’t resolve how and why Oracle approached the market so differently than other major apps providers. Finally I have. They aren’t truly an apps provider – at least not primarily.