By R "Ray" Wang on September 21, 2017
Six Factors For Powering AI Driven Smart Services Recent client conversations indicate a desire for designing new AI Driven Smart Services. The rush to incorporate artificial intelligence into processes often requires a deeper examination of which services should be AI enabled. Constellation’s latest framework for augmenting humanity encompasses six factors (see Figure 1): Repetitiveness. The […]
Posted in Featured Posts, Trends & Concepts | Tagged 2017, AI, anticipatory analytics, Apps Strategy, Artificial intelligence, Augmented Humanity, Big Ideas, BigData, Business Transformation, cadence, CDO, CEO, CEP, channels, Chief Customer Officer, Chief Digital Officer, Chief executive officer, Chief information officer, Chief Marketing Officer, Chief Revenue Officer, Chief Sales Officer, Chief Technology Officer, CIO, Cloud, Cloud Computing, CMO, Cognitive Computing, cognitive reckoning, collaboration, Constellation Research, content, context, CTO, CustExp, Customer Experience, customer experience management, CX, Data Driven, data governance, data stewardship, Data to Decisions, digital, Digital Business, digital commerce, Digital Disruption, digital marketing, Digital Marketing Transformation, Digital Transformation, DigitalBiz, digitaltransformation, disrputing digital, E-Commerce, engagement, Engagement Apps, enterprise, enterprise applications, enterprise apps, Enterprise apps strategy, Enterprise resource planning, enterprise software, machine learning, Mass Personalization At Scale, Matrix Commerce, personalization, personalization at scale, R "Ray" Wang;, rwang0, Software Insider, SoftwareInsider, Tuesday's Tip, value exchange
By R "Ray" Wang on August 29, 2017
Top Trends for 2018 Highlight Greater Orchestration In March 2016, Constellation introduced four personas of the modern CMO (see Figure 1). This framework provided CMO’s with a model to think about the role of strategy versus execution and audience development versus audience acquisition. Over the past eight weeks, conversations with demand generation focused […]
Posted in Featured Posts, Trends & Concepts | Tagged 2017, Apps Strategy, CDO, Chief Marketing Officer, CMO, Constellation Research, content marketing, context marketing, customer engagement, customer experience management, CX, CXM, Data Driven, data privacy, Demand Generation, digital marketing, Digital Marketing Transformation, Digital Strategy, Digital Transformation, DigitalBiz, disrputing digital, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, marketing, Marketing Automation, marketing cloud, marketing execution, Marketing strategy, Monday's Musings, R "Ray" Wang;, rwang0, Software Insider, SoftwareInsider, vendor strategy |
By R "Ray" Wang on April 12, 2016
Marketers Face Massive Challenges In Making The Digital Shift In interviews with over 100 digitally focused, modern CMO’s, shared common challenges in the transformation of their roles and with the support of new digital business models. The top 20 modern marketing challenges (not in order of importance) include: Delivering on a creative to commerce […]
Posted in Trends & Concepts | Tagged 2016, ad networks, Apps Strategy, audience acquisition, audience development, brand, brand promise, brand strategy, Chief Marketing Officer, CMO, Constellation Research, content, Content management, creative to commerce, customer care, customer engagement, Customer Experience, customer service, CXM, CXO, Data Driven, Digital Business, digital commerce, Digital Disruption, digital marketing, Digital Marketing Transformation, Digital Strategy, Digital Transformation, DigitalBiz, digitaltransformation, disruptive technologies, Disruptive technology, engagement, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, marketing, marketing agencies, Marketing Automation, marketing execution, Marketing strategy, p2p, P2P Networks, Peer to Peer, Programmatic, R "Ray" Wang;, ROI, rwang0, Software Insider, SoftwareInsider, vendor strategy
By Louis Columbus on September 12, 2013
The latest round of tablet, smartphone and PC forecasts from IDC released yesterday in their smart connected device market forecast shows how rapidly tablets and large-screen (5+ inch) smartphones are redefining the market. These forecasts also underscore how the majority of enterprises need to better plan how to get the most out of mobility investments […]
Posted in Featured Posts, Technology / Software | Tagged Data Driven, enterprise software, Forrester Research, idc, Intelligent Tech, Louis Columbus' blog, mobile, Smartphone, tablet, tablet forecasts, Tech
By Louis Columbus on September 4, 2013
69% of enterprises who have separate budgets for cloud computing are predicting spending increases this year and into 2014. This is one of several key take-aways from a research study published today by TheInfoPro, a service of 451 Research. TheInfoPro Wave 5 Cloud Computing Study is based on research completed in the first six months […]
Posted in Featured Posts, Technology / Software | Tagged 451 Research, byline=Louis Columbus, Cloud Computing, Data Driven, enterprise software, Louis Columbus' blog, software as a service, Tech |
By Louis Columbus on September 3, 2013
Gaining insights into cloud computing hiring trends is invaluable to understanding the competitive landscape and direction of new application and platform development. It’s also invaluable for any company looking to recruit cloud computing professionals. For qualified job seekers, staying on top of these trends can and does lead to well-timed career moves, higher salaries and […]
Posted in Business, Featured Posts | Tagged analytics, byline=Louis Columbus, CCNA, Cloud Computing, Cloud computing jobs, Data Driven, enterprise software, Louis Columbus' blog, Metropolitan Statistical Area, software as a service, Tech
By Louis Columbus on August 26, 2013
One of the most common questions I get from students is where they can find free cloud computing and enterprise software research. Few if any of my students work for companies who have subscriptions with the top analyst firms however. A small group of students are working on a start-up on the side and want […]
Posted in Featured Posts, Trends & Concepts | Tagged Big Data, BMC Software, byline=Louis Columbus, Cloud Computing, customer relationship management, Data Driven, Enterprise resource planning, enterprise software, gartner, Infonetics Research, Louis Columbus' blog, Magic Quadrant, microsoft, software as a service, Symantec, Tech, VMware, Yankee Group |
By Louis Columbus on August 21, 2013
The majority of cloud computing revenue in 2012 was generated from vendors with sales over $75M (66%) and who are privately held (77%), with Platform-as-a-Service (PaaS) projected to attain a 41% compound annual growth rate (CAGR) through 2016. Market Monitor, a service of 451 Research, is also predicting 36% CAGR in cloud computing, growing from […]
Posted in Featured Posts, Technology / Software | Tagged 451 Research, byline=Louis Columbus, Cloud Computing, Data Driven, enterprise software, gartner, iaas, Intelligent Tech, Louis Columbus' blog, PaaS, SaaS, software as a service, Tech |
By Louis Columbus on August 9, 2013
U.S.-based cloud computing providers are projected to lose up to 20% of foreign market revenues or $35B over the next three years as a result of disclosures involving PRISM. The Information Technology and Innovation Foundation (ITIF), a Washington, D.C.-based think tank published How Much Will PRISM Cost the U.S. Cloud Computing Industry? (free to download, […]
Posted in Business, Featured Posts | Tagged Cloud Computing, Data Driven, Germany, Information Technology and Innovation Foundation, Intelligent Tech, Jeff Nolan, Louis Columbus' blog, PRISM, security, Tech
By Louis Columbus on August 5, 2013
Only 30% of employees trust their employers to keep personal data private while 80% are using personal phones and tablets at work. This wide gap in trust needs to be bridged quickly if enterprises are going to get the most business value from their mobility investments and strategies. These findings and are from the MobileIron […]
Posted in Featured Posts, Trends & Concepts | Tagged Arthur D. Little, bring-your-own-device, byline=Louis Columbus, BYOD, Compuware, Data Driven, enterprise software, Intelligent Tech, Kleiner Perkins Caufield & Byers, Louis Columbus' blog, Mary Meeker, mobile, mobile apps, mobility operating systems, Stanford University, Tech
