Spotting Fake Online Reviews
Most of us rely on online reviews to helps us make a variety of decisions that range from where to have dinner to which business software to buy. Reviews have influence on our decisions and businesses are aware of that, or at least starting to see the value of the crowdsourced reviews. It’s so commonplace […]
Buying Business Software
Buying behavior has changed over the last decade. The free availability of rich information / content distributed by the Internet, the ability to connect easily to peers online and the emergence of platforms for crowdsourcing product evaluations all contribute to this change. If buying changes then by necessity marketing and sales behaviors must also change […]
Better Business Decisions: Assistive Technology
Throughout the day, every day, employees make decisions that have an impact on businesses. There are all sorts of decision and organizational models that are common, many that still cling to the old industrial (hierarchical) model of structuring and managing a business. In the information age making decisions is a critical business function of what […]
Transforming Data Into Action – Part One
Everywhere you look in tech today you’ll read / hear about big data and all the many uses businesses could get from it. Businesses do certainly need to become more data driven and in fact the business model for the Information Age is something we’ve referred to as “sense and respond”. Moving from the old […]
Moving Beyond Application Silos
One of the challenges that many companies are facing today is dealing with the concept of creating a collaborative work environment while dealing with organizational structures that are very silo’ed. It’s more than organization structure though, many enterprise applications also operate as silos. Data then, ends up scattered across a company and “trapped” in these […]
Making Better Business Decisions Part 3
In part one and two of this series I spent a fair bit of time discussing the drivers for building a sense and respond, data driven business. The concept, I think, is pretty obvious when you put it into the…
Connecting the Enterprise: The VMware – Lithium Technoligies Partnership
Companies today are under increasing pressure to change the way they interact with customers and community management platforms like the one provided by Lithium Technologies can be an important part of that initiative. With customers insisting that companies interact "when,…
