Dreamforce 2011: Salesforce & the Social Enterprise Will Be Here All Week (Part 3)
The “Other” Technology Stuff Chatter was the centerpiece of the social enterprise that salesforce.com announced but still only part of the technological foundation. Several other pieces need to be brought out here before we rev up the engines and fly briefly into the CRM pillars of salesforce and some of my concerns in the midst […]
Dreamforce 2011: Salesforce & the Social Enterprise Will Be Here All Week (Part 2)
The Keynote…. and The Mythos In Part 1 I covered the overarching principles that drive salesforce – the vision that this all – meaning the current drive for the social enterprise – and the thinking that created it. I also covered the value of the environment of a Dreamforce in the consideration of the future […]
Dreamforce 2011: Salesforce & the Social Enterprise Will Be Here All Week (Part 1)
Every time I write about Salesforce, I feel compelled to tell the same story as my opening. So I’m gonna again, because I genuinely think that its vital to understand where they are coming from with everything they do. I know this is about 2+ weeks after Dreamforce and this is in three parts but….. […]
Salesforce.com: Understanding the ‘social enterprise,’ part 2
In Part One, I described the background behind salesforce.com’s embrace of collaboration as a core business strategy. Read also: Salesforce.com: Understanding the ’social enterprise,’ part 1 This post discusses the company’s enterprise strategy and explains how the pieces fit together into a social enterprise “operating system.” THE SOCIAL ENTERPRISE “OPERATING SYSTEM” Although social computing and […]
Enterprises must change or die, says Benioff
We’ve heard this message before from Salesforce.com CEO Marc Benioff, of course, but it was delivered with some especially gruesome imagery in a Q&A session with media and analysts at Cloudforce London today. Answering a question about companies that don’t embrace Salesforce.com’s message of the social enterprise, Benioff warned: “They’re not going to be around […]
Our Work is Done Here, Right?
The recently concluded Dreamforce conference in San Francisco might have been the most successful CRM conference ever. That’s not hyperbole. I have been at some major events in the last ten years that rival this year’s Dreamforce. For instance, whenever Siebel had a user conference that was also major. But a lot has happened since […]
Salesforce.com: Understanding the ‘social enterprise’, part 1
Approximately 45,000 people registered for salesforce.com’s Dreamforce conference, held in San Francisco two weeks ago, making it the largest enterprise software conference in the world. The event’s size draws attention to the growing importance of cloud computing and highlights Salesforce as an important participant in the enterprise software ecosystem. The focus of Dreamforce 2011 was […]
Some Economic Consequences of Dreamforce
It’s worthwhile to consider the economic consequences of Dreamforce — the products announced as well as the cultural issues it raised. Now, I am not an economist and I encourage you to think about that and maybe not read this if that matters. Many people might look at the news coming out of San Francisco […]
Converging on the Social Enterprise
I was in San Francisco last week for Dreamforce, the yearly confab for Salesforce that has had a major focus on social business the last couple of years. There’s little doubt that Marc Benioff clearly sees the very near future of business, and it’s something he calls the social enterprise. While you can read my […]
The End of Constraints – Why Business Apps Must Be Rethought
I had a nice conversation with Donald Fischer at Typesafe at DreamForce 2011, the annual Salesforce.com event. Donald’s the CEO of a firm whose software takes advantage of the multi-core capabilities of modern computers. While his solution is a hit with academics and Java developers, it really presages a number of changes that will likely […]
