News Analysis: Salesforce 1 Signals Support For Digital Business at #DF13
Salesforce Seeks To Tackle Digital Business At Dreamforce Over 125,000 virtual and physical registrants descend on San Francisco the week of November 17th for Dreamforce 13, a future of technology meets SXSW event. One day in advance of the largest enterprise software event of its kind, Salesforce.com announces Salesforce 1 (see Figure 1). The Salesforce […]
Does your event inspire Jukebox Heroes?
The Foreigner hit tells the story of a fan who could not get into a show, but even standing outside in the rain, was so inspired by the music that he bought a used guitar the next morning and went on to become a rock star. Does your event aspire to create similar Jukebox heroes? […]
Is Salesforce the new Oracle? Does it matter?
Early in its history, Oracle started out as a fast-growing database start-up, becoming a case study in Geoffrey Moore’s classic Silicon Valley entrepreneur’s textbook, Crossing the Chasm. It was only later that it added an enterprise application stack and assorted platform components to eventually become the ungainly behemoth we know today. Is Salesforce.com following a similar […]
Takeaways from Cloudforce, and a Bit More
At Cloudforce, New York last Friday, we heard a smattering of things we also got at Dreamforce. That was part of the plan because Salesforce bills its regional events as a chance to bring Dreamforce to the customer. As proof I heard that Marc Benioff and crew are off to Japan this week to do […]
Dreamforce 2012: Dream A Little Dream of (with) Me: Part 2
In Part 1, I looked at salesforce.com, Marc Benioff and their vision as salesforce’s greatest asset. Here, within that context, I’m looking at the products and the technology ecosystem. As compelling as it is, there is a lot to be done yet.
Dreamforce 2012: Dream a Little Dream of (with) Me: Part 1
Dreamforce 2012, a.k.a. Dreamforce X, the annual nodal point and Hollywood(like) bash run by salesforce.com was bigger and better this year than ever. Thing is, that isn’t just a comment on its coolness – though it was that, without any doubt at all. W…
Nothing Stops the Box Bunny
OK, so I ‘m abandoning my pictorial post schedule, as Box-mania just broke out, and I feel compelled to jump in. But the skipped NetSuite post is coming soon… I’ve been following Box longer than probably most observers and some of the old memories are worth sharing – from an admittedly subjective point of view. […]
A Pictorial Tale of Two Conferences (and more)
Recently I’ve attended two conferences two weeks apart in San Francisco, and the difference in style is shocking. One did not even feel like a conference, rather a Festival – Woodstock, Mardi Gras, SXSW – your pick:-) The other a decidedly more “closed” traditional corporate conference, so much so, that fellow commentators actually compared it […]
Benioff’s 2013 (NOT 2012) DreamForce Day 1 & 2 Keynote
Marc Benioff is a great showman, salesman and speaker. His annual show, Salesforce.com’s DreamForce, has become the show to attend for application software buyers globally. Last week’s event was a high-energy affair chock full of product announcements, glowing customer testimonials and more. Marc’s keynote often sets the standard for what other vendors’ user conferences should aspire […]
Salesforce.com, Enterprise Platforms, and the End of the End of Software
Do all companies build refrigerators when their product sets get too complex? That was the question I was asking myself as I sat in the audience during the partner keynote at Dreamforce last week, as a slide showing off the different parts of the company’s SaaS platform hove into view. Memories of SAP’s NetWeaver danced in my […]
