Elastic Path

Event Report: #AdobeSummit Celebrates Digital Marketing From Creative To Commerce

By R "Ray" Wang on April 1, 2014

Market Leaders And Fast Followers Celebrate A Decade Of Digital Marketing Vision In 2004, Omniture founder Josh James, an avid skier, held the first Summit atop the Snowbird Ski Resort for 270 early adopters and converted. Fast forward eleven years to 2014, an estimated 7000 customers, partners, influencers, and prospects gathered at the Salt Palace […]

Posted in Business | Tagged 2014, adobe, Adobe Summit, analytics, Apps Strategy, B2B, B2B E-commerce, B2C, B2C E-commerce, Big Data, BigData, Business Transformation, CDO, CEO, Chief Customer Officer, Chief Digital Officer, Chief information officer, Chief Marketing Officer, CIO, Cloud, CMO, community platforms, Constellation Research, CRM, CustExp, customer engagement, Customer Experience, CXO, Design thinking, Digital Business, Digital Disruption, digital marketing, Digital Marketing Transformation, Digital Strategy, Digital Transformation, DigitalBiz, disruptive, disruptive business models, disruptive technologies, Disruptive technology, ECommerce, Elastic Path, engagement, Engagement Apps, enterprise applications, enterprise apps, Enterprise apps strategy, enterprise software, enterprise strategy, event report, Identity, Intershop, marketing, Marketing Automation, Marketing strategy, mass personalization, Mass Personalization At Scale, Matrix Commerce, Next Gen Customer, Next Gen Customer Experience, Next Gen CXP, NextGen, NextGenCXP, personalization, personalization at scale, R "Ray" Wang;, real-time, Right time, rwang0, sap, SAP Hybris, Software Insider, Software Vendors, SoftwareInsider, user group event, user strategy, vendor strategy, Vishal Sikka | 3 Responses