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Jennifer Zesut

News Analysis: Lithium’s Acquisition of Scout Labs Ups The Ante in Social CRM

News Analysis: Lithium’s Acquisition of Scout Labs Ups The Ante in Social CRM

By R "Ray" Wang on May 11, 2010

Social Media Monitoring Addition Adds Social Customer Insight To Lithium’s Community and Social CRM Offerings

Lithium, a social CRM (SCRM) and community platform vendor announced today it had acquired Scout Labs, a social media monitoring (SMM) provider.  According to a variety of sources, the estimated purchase price for the deal ranged between 20 and 25 million.  […]

Posted in Business, Featured Posts | Tagged 5M's, 5M’s, acquisitions, Alterian, analytics, BuzzGain, Clarabridge, community platforms, CRM, Cymfony, Jennifer Zesut, lithium, Lithium Technologies, Lyle Fong, mergers, Radian6, Scout Labs, SCRM, smm, Social CRM, social media monitoring, use cases, Viralheat, Visible Technologies | 2 Responses

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