Why Did Mailchimp Decide to Get Less User Friendly?
Mailchimp is the third email service I tried for my boostrapped company, CNCCookbook. I generally like the service because it makes the email chores easier. When you’re a bootstrapper with limited resources (heh, I’m a one man SaaS company), that’s important. Did Mojo Jojo take out the original chimp and start implementing plans for world […]
It’s In Google’s Best Interest to Kill Marketing Channels They Don’t Own
The folks at MailChimp recently did an article that analyzed open rates for emails and how they were affected by Google’s new Gmail tabbed user interface. There’s not a huge amount of data yet, but there are 3 consecutive weeks of reduced open rates in the wake of the new tabbed interface. Here’s the graph […]
EuroCloud UK and a lesson in SaaS marketing
In the midst of a busy schedule the past couple of weeks I’ve been preparing for the launch meeting in London of EuroCloud UK, the British instance of the Europe-wide SaaS and cloud industry community network that was first unveiled last month. Any readers from UK SaaS or cloud ventures who will be in London […]
