By Paul Greenberg on April 2, 2014
I just witnessed the beginning of Adobe’s transformation to a possible marketing technology power. There is a lot to do for them to get there, but they truly have a shot. Read why and what they need to do.
By Paul Greenberg on July 1, 2013
In the latest of a breathtaking series of acquisitions, Adobe announces their intent to acquire CRM Watchlist 2013 winner Neolane, a leader in the marketing technology space. Paul Greenberg explains what this means for the market, the companies – and t…
By Louis Columbus on April 28, 2013
Last year, four out of every ten CRM systems sold were SaaS-based, and the trend is accelerating. In the recent Gartner report Market Share Analysis: Customer Relationship Management Software, Worldwide, 2012 published April 18, 2013 the authors provide insights into why the worldwide CRM market experienced 12% growth in 2012, three times the average of […]
Posted in Business, Featured Posts | Tagged Cloud Computing, cloud computing forecast, CRM, customer relationship management, customer service, Data Driven, enterprise software, gartner, ibm, Louis Columbus' blog, microsoft, Neolane, oracle, software as a service, Tech, ticker=NASDAQ:MSFT, ticker=NASDAQ:ORCL, ticker=NYSE:CRM, ticker=NYSE:IBM, ticker=NYSE:SAP | 2 Responses