By Zoli Erdos on September 19, 2010
Recently I wrote up a positive example how Twitter, and generally public participation can enliven a conference. Today we’ve witnessed the opposite. Twitter KO’d HP at Oracle OpenWorld. No, let me correct that. HP KO’d HP. This keynote will be a case study for years to come. No more comments… just a few selected tweets, […]
By Brian Sommer on February 25, 2010
What differentiates one freelancer from another is their brand and how they present. Are you doing everything possible to speak to the prospect’s issues instead of speaking about yourself? Selling doesn’t have to be hard if you sell with your strengths: your subject matter expertise and your knowledge of the prospect.
Posted in Business | Tagged Contracting, Current Affairs, HR, marketing, PowerPoint, pr, pre-sales, Professional Services, Public speaking, sales, Selling Professional Services, Service Providers, Subject Matter Expert, Trade fair